Pizza Hut is going intergalactic by opening a virtual restaurant in the Gurhal Galaxy in Phantasy Star Portable 2.

Short answer: extraordinary successful. Pocketbike Racer, Big Bumpin and Sneak King (my personal favorite) sold a staggering total of 3.2 million copies. Burger King benifited from the deal too with a 40% increase in profits over the year. While that statistic does not take Burger King's other aggressive advertising initiatives into account, sales of the [...]

Thanks to an awesome Flickr find from Chris, the Toyota Yaris Xbox Live Arcade game is pretty much confirmed. There still hasn’t been any official announcement yet or a price. But you saw it here in a tiny screenshot first!   This means we have two advergames coming to the Xbox 360 this and the [...]

I remember rumors about a Toyota Yaris Xbox Live Arcade game a long time ago. The only concrete evidence that such a title was in development came from an article in OMMA (Online Media Marketing & Advertising), but the news was from last year. But look what just rose out of the grave! The ESRB [...]