Square Enix announced a collaboration with Japanese department store, PARCO. To celebrate the 35th Anniversary of Final Fantasy, a special gift campaign featuring beloved Final Fantasy characters and the PARCO mascot will be held from January 2-15, 2023. The campaign culminates in Spring 2023, after a collaboration item fair starting in March 2023.
PARCO released a special commercial announcing their collaboration with Square Enix, in celebration of the 35th Anniversary of Final Fantasy. The video features several clips from main Final Fantasy entries in the franchise, along with PARCO’s mascot, Parkoala, who seems to have infiltrated the titles.
You can watch the special commercial here.
The event will last from January until Spring 2023, and it is composed of two phases. The Parco Grand Bazaar is the first phase of the collaboration. It runs January 2-15. 2023. A special commemorative notebook will be given on a first-come-first-served basis for purchases 10,000 yen (~$73) or higher. The notebook features pixel art of all mainline characters, along with the PARCO mascot, Parkoala, drawn in the style of SNES Final Fantasy sprites. There are 5,000 units available.
“PARCO×FINAL FANTASY35th ANNIVERSARY”
詳しくはこちら：https://t.co/OZYGx5pHb9#PARCOグランバザール #ファイナルファンタジー #FF@FinalFantasyJP pic.twitter.com/KpubVg9abt
— PARCO（パルコ） (@parco__official) December 19, 2022
The second phase of the campaign will come in the form of a collaboration Final Fantasy item fair. It will start in March 2023. More details will be given in mid-February.
Earlier this year, in April 2022, there was another 35th Anniversary collaboration campaign between Final Fantasy and UNIQLO, offering Final Fantasy-themed clothing items.