A Gallery Of Wii U Trademarks Filed By Nintendo

By Spencer . July 20, 2011 . 12:56am

imageNintendo unveiled the Wii U and its novel tablet-meets-gamepad controller at E3. A few days before the tradeshow, Nintendo went on a trademark bonanza grabbing terms and variations of Mii U, Wii Music U, and even "Shield Pose" which was the name of one of the hands-on demos.


Nintendo has a habit of doing this after a console announcement, so these are likely protective trademarks. However, the terms Nintendo decided to protect give us a hint on what the publisher is thinking.


image image image image image image  image image


Here’s the full list of Wii U terms trademarked in Japan by Nintendo. While you’re scanning these, Keep an eye out for a magical moving U.


Wii U + logo

Mii U

Wii Fit U

Wii Sports U

Wii Music U

Wii Party U

Wii Play U

WiiWare U

Wii Balance Board U

Balance Wii Board U

Wii Wheel U

Wii Zapper U

Wii U Fit

Wii U Music

Wii U Party

Wii U Sports

Wii U Play

Wii U Ware

Wii U Balance Board

Balance Wii U Board

Wii U Wheel

Wii U Zapper

Wii Speak U

Wii U Speak

Shield Pose

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  • Wake

    Wow. The abundance of hardcore games in those trademarks are so overwhelming. Please note the sarcasm.

  • Super MariU

  • RagnaXBL

    Looks like nintendo is trying to take all our money, half of those sound like accessories

    • I think (err… hope) all those new peripherals are simply the old stuff from the Wii. They’ll sell them with “U” attached to the name as soon as the WiiU launches.

  • Nintendo

    Whii U no give me kewl games!

  • Shield Pose? So… is that the whole game? I wonder what’s going to be in it. (Aside from shielding yourself.)

    • Hraesvelgr


    • lostinblue

      I dunno; I can see some of that stuff being free tbh. Wii Sports came with the Wii after all and 3DS comes with the AR games.

  • idrawrobots

    I was hoping for something exciting.

  • SolNeko

    i guess we’ll soon see the four horsemen heading to nintendo hq first.

  • Casuals, casuals everywhere!

  • Now I have no more reason to believe them D=

    • Some clarity… I mean about them talking bout us hardcore gamers D=

      Sorry if I seem pessimistic.

    • Exkaiser

      Why, because they’re filing protective trademarks?

      • i wouldn’t even other as they just want to whine incisively about an issue that has nothing to do with this but they must take every chance they can get to whine moan and complain 

  • nyobzoo

    oh yea, definitely aiming for the hardcore market :P

  • Wii U Ware sounds amusingly cumbersome/

    • Shinji Kazuya

      Wii U Ware sounds like why you dare.

  • Shinji Kazuya

    NO U!
    Wii U Speak = Why you speak?
    I got dizzy after reading all of that list x x

  • Nintendo I try to defend your rehashes but…wow.

  • So where’s Super Mario Galaxy U?

    • puchinri

      Becoming Mario U-niverse?

  • Herok

    well i hope nothing on this list surprises anyone and the reason for most of these is because they will have to make verisions of the periarals for wii u

  • Wii Play U?
    oh that’s not nice…

    • Shinji Kazuya

      The list speaks for itself!

  • jello44

    I’m gonna go trademark “Wii U Mad”

    • Shinji Kazuya

      Ahahahah! Epic one!

  • and in this article we have a bunch of entitled whiners moaning about trade marks which do not mean that these things will exist or that other things are not being made 

  • AzureNova

    Trademarking “No U Mii”

  • karasuKumo

    “Wii Speak U Speak When Told To”

  • kevinposta

    Not surprised.
    I hope we see some third party titles for the console soon, because so far the first party support mainly consists of the obvious Nintendo IPs (Mario, Zelda, Pokemon, Super Smash) and this casual…waste to put it in nice terms.

  • 2002120141

    War U Ware Wii U Edition! Now U can be War U Man!

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