G.Rev CEO Not Satisfied With The State Of His Company

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Gen16.com has an interesting interview up with Hiroyuki Maruyama, CEO of G.Rev, who recently released Strania on Xbox Live Arcade. In addition to being the company’s CEO, Maruyama is also producer and designer on several of the company’s games, and programmer of Taito titles such as G-Darius.


Here’s an excerpt from the interview, where Maruyama comments on the state of G.Rev at present, nearly ten years after the release of the company’s first original shoot-em-up, Border Down, on the Dreamcast:


“As a small studio, we feel very blessed to have been able to release several original titles since incorporating in 2000. In that respect, it has been a good 10 years. However, in terms of our growth as a company, unfortunately there are several issues that have prevented our ability to expand and we are still a small company. So we certainly are not satisfied.


One of the biggest problems we are facing at the moment is trying to answer the question, “What are we going to do for the next 10 years?” The current game market, user needs and the general environment has changed so much since we first started. Up until now, we have created games from the stance that they are games we wanted to make. In the future, we may have to adjust our perspective.”


Matsuyama also briefly touches upon distribution challenges associated with the Xbox 360 and PlayStation 3, and on possible remakes of Border Down and Under Defeat.

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Ishaan Sahdev
Ishaan specializes in game design/sales analysis. He's the former managing editor of Siliconera and wrote the book "The Legend of Zelda - A Complete Development History". He also used to moonlight as a professional manga editor. These days, his day job has nothing to do with games, but the two inform each other nonetheless.