Koei Tecmo released its financial results for the fiscal year ended March 31, 2018, and with it came a few interesting tidbits on future plans for the company, including big plans for the overseas market.
Here are some highlights for global IP development and expansion for Koei Tecmo:
Group Management Policy for the Fiscal Year Ending March 31, 2019
- Global IP creation and expansion
- A jump in global business
Global IP Creation and Expansion
Global IP
- Platform expansion
- Genre expansion
- Collaboration expansion
- Global expansion
- Tie-up expansion
- Anime
- Comics
- Toys
- Drinks
- Movies
- Publications
- Apparel
- Goods
- TV
- Music
- Food
- Region
A Jump In Global Business
- Role update of the global base
- Nurture global talent (Employment, distribution, education, preparation)
- Full-scale entry into Chinese business
Koei Tecmo also noted in the financial report that they’re preparing a project for the next three years as part of their jump into the global market. No further details were shared on that.
The above chart gives us a look at the titles developed internally at Koei Tecmo and a comparison of shipments with shipments in Japan in blue and overseas in red. From left to right the titles are: Hokuto ga Gotoku, Hyrule Warriors, Attack on Titan, Nioh, Fire Emblem Warriors, Dynasty Warriors 9, and Attack on Titan 2.
As you can see, the total shipments are leaning much more towards the overseas market, so you could see why Koei Tecmo is looking to further expand and develop their IP for the global market.
At the bottom of the chart it says Koei Tecmo has “Plans for a collaboration with a prominent overseas IP.” This was actually shown in a financial results report from the company a couple years ago when Koei Tecmo said that they made a collaboration deal with a major Western IP; however, we haven’t heard much about it since then so this is more of an update on the future collaboration if anything.
Koei Tecmo has been focusing on global expansion for the past few years, and while there are many similarities going forward in the latest financial results, we’re seeing more and more focus on the global approach from the company.
