I’m not sure if this is a first, but seeing a Western video game studio celebrate Lunar New Year is certainly out of the ordinary. Up on the US and Japanese PlayStation Stores is a Chinese New Year gift from Evolution Studios, a free skin for the Wulff Revo Rally car. The gift may not be anything big, but the token is a prime example of a growing international mindset developers and publishers are embracing. Hurray, for cultural diversity!
Interesting note: While the skin is available in North America and Japan, it isn’t up on Singapore or Hong Kong’s PlayStation Store. Since today is Lunar New Year (well, technically yesterday if you adjust the time difference) they are probably focused on celebrating instead of updating the PlayStation Store.