NPD: Xbox Live 1600 Point Cards Best-Selling Accessory For Two Months

When it comes to tracking video game revenue in North America, the NPD group divide industry performance into three segments: hardware sales, software sales and accessory sales. While “hardware sales” refer primarily to actual video game consoles, “accessory sales” include extra controllers that are purchased separately or add-ons like the Wii wheel for Mario Kart.

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During the period of January – April 2010, where all other segments of game revenue were down compared to the same period in 2009, accessory sales were up by 2%. While that may not seem like much, it’s a welcome statistic alongside the 20% decline in hardware sales.

 

To what can we attribute this growth? Xbox Live 1600 point game cards, according to the NPD group, which were the best-selling accessory during both March and April.


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Ishaan Sahdev
Ishaan specializes in game design/sales analysis. He's the former managing editor of Siliconera and wrote the book "The Legend of Zelda - A Complete Development History". He also used to moonlight as a professional manga editor. These days, his day job has nothing to do with games, but the two inform each other nonetheless.