This Week In Sales: The Golden Week Effect


Period: The week of May 2nd – May 8th (2011)

Top-seller: Dragon Quest Monsters: Joker 2 Professional – 43,886 | Total sales: 454,781

Nintendo 3DS sales: 29,149 | Total sales: 977,695


Just like the week prior, this week’s sales post also covers the Golden Week period in Japan, which runs from April 29th – May 5th every year. The holiday effect is very evident in the week’s top-20 chart (below), which depicts a number of popular games seeing a boost in sales.


Still at the #1 position, Dragon Quest Monsters: Joker 2 Professional continues to sell well, no doubt aided partly by the Golden Week effect. Interestingly, Pokémon Black/White overtook Monster Hunter Portable 3rd during Golden Week, while New Super Mario Bros. Wii shot up from the #30 spot to #16, with Wii Sports Resort close behind it. Donkey Kong Country Returns, too, saw a boost of its own.


Meanwhile, Professional Baseball Spirits 2011 on the PSP has overtaken its PlayStation 3 counterpart, just as one suspected it eventually would. Also on the PSP front, The 2nd Super Robot Taisen Z remains in the top-10, at #5.


Behind it at #4, Tale of the Last Promise is now at 78,621 units sold, according to Media-Create. We wonder how much of an effect the PlayStation Network downtime is having on its sales. If you recall, Imageepoch were planning a charity drive with the downloadable version of the game on PSN.


The top-20 chart for the week is as follows:


LwTwTitleWeekly SalesTotal SalesSys.Publisher
01.01.Dragon Quest Monsters: Joker 2 Professional43,886454,781DSSquare Enix
04.02.Patapon 321,54670,924PSPSony
07.03.Professional Baseball Spirits 201120,090141,869PSPKonami
02.04.Tale of the Last Promise18,18578,621PSPImageepoch
06.05.The 2nd Super Robot Taisen Z13,670392,674PSPNamco Bandai
08.06.Professional Baseball Spirits 201112,754140,478PS3Konami
11.07.Wii Party12,4331,881,598WiiNintendo
20.08.Pokémon: Black/White9,8685,172,829DSNintendo
12.09.Nintendogs + cats9,643214,8383DSNintendo
22.10.Mario Kart Wii9,2983,221,200WiiNintendo
10.11.Monster Hunter Portable 3rd9,0194,466,245PSPCapcom
28.12.Donkey Kong Country Returns8,944892,946WiiNintendo
03.13.El Shaddai: Ascension of the Metatron8,57966,684PS3Ignition
13.14.Pilotwings Resort8,26054,4073DSNintendo
05.15.Battle & Get! Pokémon Typing DS7,49999,485DSNintendo
30.16.New Super Mario Bros. Wii6,9734,281,175WiiNintendo
29.17.Wii Sports Resort6,809329,832WiiNintendo
16.18.Final Fantasy IV: The Complete Collection6,560186,012PSPSquare Enix
15.19.Detective Conan: Rondo of the Blue Jewel6,25334,749DSNamco Bandai
21.20.Earth Defense Force 2 Portable6,055102,261DSD3 Publisher


Sales data acquired from 4Gamer and Media-Create.

Ishaan Sahdev
Ishaan specializes in game design/sales analysis. He's the former managing editor of Siliconera and wrote the book "The Legend of Zelda - A Complete Development History". He also used to moonlight as a professional manga editor. These days, his day job has nothing to do with games, but the two inform each other nonetheless.