Ubisoft Release A Kingdom-Management Game In Japan

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As a videogame publisher, Ubisoft have more ties to Japan than you might know. In 2008, Ubisoft acquired a Japanese developer named Digital Kids who have been developing the publisherā€™s highly successful Petz games in recent years.

 

In North America, Ubisoft have published select Japanese games like the PC version of Resident Evil 4 and No More Heroes and No More Heroes: Desperate Struggle. Conversely, in Japan, they have a game distribution agreement with Square Enix, who distribute their products in the territory.

 

At the end of 2009, Ubisoftā€™s Executive Director in Europe, Alain Corre, spoke to Japanese magazine, Famitsu, about the companyā€™s desire to create hit games targeted at the Japanese market, provided that they could find suitable talent to develop such a title. While thereā€™s been no indication of this so far, Ubisoft are taking steps to appeal to the Japanese market…on Mixi.

 

Mixi is one Japanā€™s leading social-networking websites with a userbase of 20 million that Ubisoft are hoping to appeal to with Castle Land, their first Japanese-language title on the service, released in December.

 

Castle Land was originally a Facebook game titled Castle & Co., a kingdom-management RPG. The game has you managing a kingdom, constructing buildings and setting up decorations. Since Castle Land is a social game, you can also visit the kingdoms of your friends and assist them.


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Image of Ishaan Sahdev
Ishaan Sahdev
Ishaan specializes in game design/sales analysis. He's the former managing editor of Siliconera and wrote the book "The Legend of Zelda - A Complete Development History". He also used to moonlight as a professional manga editor. These days, his day job has nothing to do with games, but the two inform each other nonetheless.