Guinness Book of World Records…the video game?

File this one under the "Last thing you ever thought would get a video game adaptation" category: According to Gamefly, WB Games will be publishing a Guinness Book of World Records video game for the Wii and DS. No other details of the game are known at this point, other than the fact that Gamefly has the game categorized as a Strategy/Sim game, and that it has a tentative release date of 10/30/08. Now this just BEGS the question…just how do you make a video game out of the Guinness Book of World Records? I'm honestly stumped on this one…Readers, do you have any ideas on just how something like this could possibly work?