Japan Amusement Expo JAEPO

Japan Amusement Expo 2021 Canceled Physically

Japan Amusement Industry Association (JAIA) announced that the Japan Amusement Expo (JAEPO) 2021, originally scheduled to be held physically in February 2021, has been officially canceled. The organizer is now considering whether to hold an online business meeting session to replace the physical event or not. [Thanks, 4Gamer.]

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Japan Amusement Expo is the arcade games’ equivalent to the Tokyo Game Show. A lot of new Japanese arcade games made their world premiere debuts through this event. For example, at JAEPO 2020 that was held last February, Bandai Namco revealed a new sequel to Mobile Suit Gundam: Bonds of the Battlefield. Konami unveiled Busou Shinki: Armored Princess Battle Conductor, which also marked a revival of the company’s combat figure series. Taito revealed a new Space Invaders arcade game titled Space Invaders: Counter Attack. And Sega even worked together with Dartslive to produce Ninja Trainer Arcade, a shuriken-throwing game that has also been recognized by the Japan Ninja Council.

The first page of the September 2020 issue of JAIA Press revealed more details on the cancellation of the physical JAEPO 2021. The JAIA ended up with the following four points after holding an urgent survey with the 36 companies that participated in JAEPO 2020:

  1. It is hard to think that the novel coronavirus will subside by February 2021, and it is also extremely unclear whether an exhibition event with an uncertain amount of visitors from both inside and outside Japan can be held.
  2. Even if the event were to be held, it would be required to conduct thorough measures to prevent the infection from spreading in the venue—including gathering contact information from all visitors. That would increase the cost burden both physically and financially.
  3. There are more companies which answered that they won’t be able to attend, compared to those that are able to. Reasons for the unavailability include prioritizing the safety of their employees and customers, being unable to prepare exhibit machines, and deciding that now is not the right time to hold such an event.
  4. Even if the event were to be held with only the available companies, it would only result in around 100 booth spaces; less than one-fifth of the 509 booth spaces in JAEPO 2020.

The organizers at JAIA are currently considering whether to hold an online business meeting session in its place, as requested mainly by small and medium-scaled publishers in the survey. Some of the video game events that were also canceled physically in 2020 due to the pandemic, such as gamescom and Tokyo Game Show, have found successes in holding online versions of their respective events. However, as the consideration only applies to business meetings, it is yet to be known how this will impact the public reveals of new arcade games in Japan in 2021.


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Kite Stenbuck
Kite is a Japanese translator and avid gamer from Indonesia, Southeast Asia who learned the language mostly by playing Japanese games from the PS1 era. He primarily translates news about Japanese games and anime straight from Japan. After initially starting with a focus on Dynasty Warriors communities from the mid-2000s, he eventually joined Siliconera in 2020. Other than Dynasty Warriors, Kite is also a big fan of Ace Combat and other games featuring mechs, especially Gundam.