Microsoft reminds families the Xbox 360 is for kids too

By Spencer . December 19, 2007 . 6:35pm

mstbay.jpg

Microsoft is extending their family friendly stance to Japan. On December 15, they held a Merry Christmas event at Tokyo Bay. Kids could meet the characters from Viva Piñata and try out a handful of CERO A video games like Beautiful Katamari. While I doubt many kids recognized Hudson Horstachio, Microsoft is trying to capture another niche. This strategy worked well for CERO Z games, which are starting to pick up in Japan.

 

However, Microsoft faces a problem when it comes to attracting families. Many multiplatform kid’s games like Cars never get an Xbox 360 release in Japan. THQ tends to only support the Wii and PlayStation when it comes to Disney games and few Japanese developers are making child friendly exclusives.


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  • laharsama

    Excellent brainwash

  • doc_bungle

    I’m surprised Microsoft didn’t also have the appearance of the adult X360 version of Bomber Man hanging out with the big daddy monster from Bioshock on their christmas party.

    Oh, I forgot. They want to attract families, and not scare them away like they usually do. :p

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