Sega Shifts Strategy: Opts For Fewer, High Quality Games

By Spencer . April 14, 2009 . 3:19pm


Last year Sega had an eclectic blend of releases in Japan. They were the only company with a camera powered Nintendo DS beauty simulator and a music game starring a butt-biting bug. Times have changed. Sega is adapting.


This year Sega will publish less games, but they ones that come out are, considered by them, to be higher quality. Games in their 2009 lineup include Bayonetta, Puyo Puyo 7, Hatsune Miku: Project Diva, Infinite Space, End of Eternity, and Sonic Chronicles: The Dark Brotherhood. I know Sonic’s RPG is old hat for us, but it will be new when it comes out in Japan this September.


From the rough list it looks like Sega is skipping licensed games. They are still working on some, Bleach DS 4th: Flame Bringer, the Hatsune Miku game, and another Haruhi game come to mind, but not as many as 2008.


How will this change affect us? Not much this year since last year’s games like Phantasy Star Zero are still trickling in. However, there could be less games from Sega in 2010. Well, maybe. We wouldn’t get many of Sega Japan’s licensed games anyway.

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  • Mazen

    Well lets see
    Fushigi no Dungeon – Furai no Shiren 3: Karakuri Yashiki no Nemuri Hime
    Sands of Destruction
    428: Fuusa Sareta Shibuya de
    Phantasy Star Zero
    Blazer Drive
    Seventh dragon
    Infinity Space
    Shining Force Feather
    End of Eternity

    I will buy everyone of these if they get released in English and that is more games than any other company now.

    • MadMirko

      If EoE doesn’t turn out like a FF clone, all of those are on my shopping list as well.

      • Mazen

        Well I don’t trust Tri-ace much but it looks like too much effort has been put in this game so it deserve a chance I think.

  • jarrodand

    What about their DS Outrun clone?

  • EvilAkito

    Unlike most gamers of my age-group and status, I’ve never been a big Sega fan. However, I’ve definitely seen plenty of evidence of them trying to better themselves. There may be no hope for Sonic the Hedgehog, but Sega can certainly earn my respect by acting as a publisher for new and interesting IPs.

  • cj_iwakura

    Still odd that they haven’t pursued giving the Haruhi game a US release. Wii + Haruhi + US = profit?

    And where’s my Initial D?

    • Vino (Tim N)

      I know Haruhi is popular here, but as an anime series. And the series is about 6 years old now since its broadcast in Japan, thats why we’ll probably never see a game unless a new season comes out (which I doubt) and is bundled with the anime or something.

      As for the post, I like the approach Sega is doing, die down a little on Sonic, give other stuff a chance, then maybe go back to it with a clearer view?
      If the Hatsune Miku game is import friendly, I will pick it up. Man do I say that a lot. Who wants to give me a good paying job?

      • 6 years old? The anime debuted in 2006. And he’s not talking about new Haruhi games being made – he’s talking about existing games being localized in North America. A little googling tells me that a Haruhi game for the Wii was released in Japan less than a month ago. Lastly, Kyoto Animation announced a second season of the anime two years ago, so it does exist.

        I don’t mean to come off as a rabid Haruhi Suzumiya fan, because I’m not, but I just needed to point out that your facts are wayyyy off here.

        • Vino (Tim N)

          Whoops. I didn’t mean 6 years old. I did read 2006 so I guess thats why I put 6, my bad (it was late). I still mean what i say when we’ll never get a game localized here unless there is an actual second season made then localized HERE in NA, Haruhi is a tad bit old here now too.
          And KyoAni did announce a second season yes, but they were very vague, and two years ago, why haven’t we seen anything yet? Might I add that its been proven that the Haruhi season about to be broadcast again is a re-run of the original.
          Hey, I’m a Haruhi fan too, but I’m just not a very optimistic person when it comes to these things. And I do think, making a second season might not be a great idea, the first one was great, things that come out a second time seem to do less then great.

  • Hello Hello

    This is fine, because I wasn’t buying any of Sega’s recent games anyway. I’m looking forward to End of Eternity though, and I’m still holding out for a Xbox 360 port of Valkyria Chronicles.

    • jarrodand

      I’d LOVE that, but with Sony co-funding the anime and the game totally bombing in western markets (ie: where the 360 sales are), I kind of doubt it. Still, stranger things have happened…

  • I’m waiting for shining force feather. Sands of Destruction and 7th dragon are up there too but we need this game.

    Unforunately it was announced that the new Shining Force will not only be an action rpg, it will be an arcade game :

  • Quality doesn’t seem like it’ll be an issue for SEGA with them backing developers like Platinum Games, Tri-Ace and High Voltage. They’re my favourite publisher this gen (MMV / XSEED take the #1 spot).

  • Taco

    “Higher Quality” huh? Alright, Sega, let’s see another Valkyria game.

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