Final Fantasy: All The Bravest Cashes In On Nostalgia Again

By Spencer . July 29, 2013 . 2:20am

allb1Final Fantasy: All the Bravest had witty and self-aware flavor text, but it really was a quick cash in for Square Enix. The iOS and Android "game" distilled Final Fantasy battle to rapidly tapping on sprites. Cameo characters like sprites of Cloud, Lightning, Terra, and Cecil are available as in app purchases, but the hero you get is random. You might get stuck with a pig or a kappa instead.


Final Fantasy: All the Bravest sales were fueled by nostalgia and now Square Enix is making merchandise specifically for the game. There are 29 keychains with the game’s different classes like warrior, black mage, white mage, sage, and onion knight. These will be available at the end of September as a pack for 11,020 yen ($112).


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  • Randy Marsh

    Playing with all these keychains seems more enjoyable than actually playing All the Bravest.

  • Umar

    So do we pay for these and get shipped a random character too?

  • Jah-keem York

    The fact Square-Enix still acknowledges this game’s existence kind of makes me sick. I thought they’d have some dignity and at least leave this game out and hope it’s forgotten. What’s next a PSMobile port?

  • ragingmerifes

    It gets even more ironic when you see that a NIS well-made dendoroid costs only 3,500.
    Dammit, Square, I know you need easy money to fund hi-res zippers in FFXV, but why not earning cash with good stuff, like in old times?

    • Norbert Gespenst

      Those zippers will make all of the death and debt worth it!
      Je je je

  • Lemon

    “11,020 yen ($112)”

    …Are you serious, SE? Guess I shouldn’t be so surprised or disappointed since it is SE.

    • Brandonmkii

      I always wonder why people make comments like this. This is like, average in Japan.

      • BleuVII

        From someone who lives in Japan: No, it’s not. 300-400 yen in a capsule machine for one of these is normal.

        • Brandonmkii

          Did you even do the math? It works out to like 380 yen for each one. That’s exactly what you yourself said is “normal.”

          • BleuVII

            Yes, I did the math. The price isn’t the issue; it’s the fact that in order to get any of them, you need to buy ALL of them. Why? Why not use the readily-available capsule market? THAT is the norm here, and Square Enix is a huge player already with their Gangan Comics line (ie – Fullmetal Alchemist). There’s no reason they can’t use the same distribution line for these. But no, they hate their fans, so they put it in a huge package.

      • Lemon

        I’ll understand if figurines are over a 100 bucks. I’ll understand if collector editions of games are over a hundred bucks. But for 29 keychains? To me that’s a blatant rip-off. It’s not that I can’t afford it, it’s about SE being greedy and squeezing every last cent they can out of a franchise that has already taken a meteor to its brand name. But hey, I’m sure there will be people who are ready and willing to bend over for SE.

        • Brandonmkii

          Less than $4 for each is pretty average, IMO. That’s cheaper than what some keychains cost in NA.

          • Lemon

            Individually, fine. But unless I’m interpreting it wrong, the keychains are going to be sold in a pack? Or is it going to be sold individually as well? Because if it’s pack only, that means the 112 price point is set and as I’ve said, that amount could buy a whole lot of better things.

  • Ereek

    Oh hey, those are kind of cu-
    11,020 yen.


    • domonkun

      LOL That was my exact same reaction when I saw these on AmiAmi :P

  • KingGunblader

    We like to poke fun at iOS games here at Siliconera, but I feel legitimately sorry for anyone who wasted even a dime on that P.O.S.

    Although I do admit I would love a Black Mage keychain.

  • Judgephoenix

    So when they gonna cash in on a FF MOBA game -.- since they seemed so down on money…..(lol please don’t let this happen)

  • DrakeClawfang

    112 bucks for a bunch of keychains? I dunno about Japanese fans, but here in Canada, we only have one set of keys, maybe two if we work at a place with a lot of locks.

  • Who is buying this game? I want someone’s opinion is it worth it? All I heard before is lots of negativity to it.

    • Ferrick

      you’re better off getting the keychain over getting the game…

  • Jack Frazee

    I actually found ATB to be worth the price for the week or two of playing I got out of it, but this is just ridiculous. That’s almost $4 for each tiny keychain.

  • echokanon

    The only nostalgia merchandise I might care about would be music collections. But even so, I’m not very fond of many remixes and there is still too many of them…

  • BleuVII

    More proof that Square Enix hates their fans.

    I never thought I’d say this, but I’d almost prefer another port of FFIV to this.

  • Ben Sylvia

    I’d like to have the Black Mage, Dragoon, or Berserker key chains.

    But not for 112 dollars.

  • tridus

    Square at this point is the living emobodyment of a business model based around cashing in on stupid people with lots of money.

  • Elvick

    I wouldn’t mind a keychain like this for Terra, but… that’s about it.

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