It seems the combined Nahida banner and Yoimiya rerun banner broke sales records for Genshin Impact in China. Her sales on the App Store in its first few days beat out those of the first Raiden Shogun banner, which previously made HoYoVerse the most money. Raiden Shogun still has higher overall sales, because she had two banners, whereas Nahida’s banner only started running on November 2, 2022. [Thanks, Genshin Lab and Resetera!]
As mentioned earlier, this data comes specifically from the Chinese iOS playerbase. This does not account for other countries and platforms. As of November 7, 2022, five days after launching, the combined Nahida and Yoimiya re-run banner sales in Genshin Impact earned an estimated revenue of $20,171,613. Meanwhile, the first Raiden Shogun banner made $19,000,419 in the same number of days. Raiden Shogun’s combined banner with Kokomi made $16,753,229. All of this data is in USD.
It is difficult to say at this stage how much more money Nahida (and Yoimiya) will make compared to the first Raiden Shogun banner. According to the revenue chart, Raiden Shogun had the highest peak sales in one day. If Nahida follows a similar trend, then her sales may begin to taper off.
There could be many reasons as to why Nahida is popular. She is a limited Dendro five-star in a climate severely lacking in Dendro characters. Videos online also showed the high numbers that Nahida can hit. She can also enable Hydro and Electro characters through her buffs. Lore-focused players may have enjoyed her personality and storyline in the Archon Quest and Character Quest, as she is a benevolent Archon in a different way than the other three.
Genshin Impact is readily available on the PS4, PS5, Windows PC, and mobile devices. You can pull for Nahida and Yoimiya for a limited time in Genshin Impact until November 18, 2022.