Who Are Japan’s Top Ten Game Publishers?

By Ishaan . September 17, 2010 . 2:33pm

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Earlier today, Capcom published a market data report illustrating the division of videogame market share in their home territory of Japan, based on data shared with them by Enterbrain. Below is a list of Japan’s top ten videogame publishers and the market share they each hold:

 

Company Name Net Sales (millions of yen) Share
1. Nintendo 68,000 20.9%
2. Square-Enix 38,000 11.5%
3. Namco Bandai 34,000 10.3%
4. Pokemon1 21,000 6.4%
5. Konami 21,000 6.3%
6. Capcom 20,000 6.1%
7. Sega 13,000 4.1%
8. Level 5 10,000 3.1%
9. SCE 8,000 2.6%
10. Koei 7,000 2.3%
Others - 26.4%
Total - 100.0%

1. Likely refers to The Pokémon Company, a division of Nintendo established for handling marketing and merchandising of the Pokémon franchise.

 

Additionally, Capcom shared that they are the #10 publisher in North America, with a market share of 2.55%, based on data revealed to them by the NPD Group. Unfortunately, the NPD Group asked that they not name the other publishers, although, common sense would dictate that Activision Blizzard, Electronic Arts, Ubisoft and Nintendo are all contenders.

 

In the United Kingdom, Capcom hold the #15 position on the same chart, with a market share of 2.1%.

 

Company Name Net Sales (unit: USD 1,000) Share
1. Nintendo 437,654 16.5%
2. Electronic Arts 432,257 16.3%
3. Activision 398,115 15.0%
4. Ubisoft 239,148 9.0%
5. SCE 126,593 4.8%
6. Sega 124,598 4.7%
7. Microsoft 119,208 4.5%
8. THQ 113,397 4.3%



15. Capcom 54,958 2.1%
Others - 22.8%
Total - 100.0%



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  • Exand

    Does that market share include monthly subscription revenues from MMO-type games for companies like Activision Blizzard, EA and SquareEnix? It just seems surprising that Nintendo AND EA would both be ahead of Activision in the UK.

    • http://www.siliconera.com/ Ishaan

      Unfortunately, the report doesn’t specify that, so there’s no way to be sure.

      edit: Hold up, it says both charts are based on “actual sales.”

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