DeNA’s Mobage Platform Launches Overseas

By Ishaan . July 27, 2011 . 10:00am

DeNA’s Mobage platform, which some of our longtime readers are probably familiar with, is now live in regions outside of Japan. The mobile phone-based social games platform is now running on Android phones in English-speaking territories worldwide, along with China.


DeNA and subsidiary Ngmoco have plans to expand the platform to other territories “soon”. Mobage has a userbase of about 30 million in Japan with its fair share of popular games, including titles like Monster Hunter Diary Mobile. It’s also host to games from other well-known franchises, such as Shenmue Town and Persona 3 Social.


Recently in Japan, DeNA signed on major Japanese developers such as Comcept founder, Keiji Inafune, Suda 51, and Prope’s Yuji Naka to develop games for the service. The only recent Japanese game that’s been confirmed for a worldwide release on Mobage so far, however, is Professor Layton Royale.


Overseas, developers like Backflip Studios, Playforge and Ngmoco themselves will be supporting the service. Games on Mobage can be monetized through both the sales of virtual goods and advertising. DeNA say there are more than 100 games in development for the platform.

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  • I wonder if Square will be doing anything with this. That Gleipnora game of theirs caught my eye a while back when you guys ran an article about it, and I’ll be in the market for a new phone soon enough. Hmm.

    Just sucks that Cave supports iOS and now Win Phone 7, making Android slightly less appealing as a platform for games. D:

  • Somazu

    Only on android? aww. Any news if there will be an iOS version?

    • It probably won’t happen. Mobage seems like a marketplace within a marketplace, and Apple doesn’t allow that at all.

  • I hope it gets further support on the PS Vita platform. Im still on a dumphone, Im always torn between an iOS phone or an Android device.

  • Barrit

    Very cool. I’ll keep an eye on this. I just checked out the app and it has some pretty bad reviews. It’s still in Beta though, so I’m sure they need to iron out the kinks.

  • creid8

    It’s funny, I was just looking into mobage today since I was reminded of the Layton – Royale crossover, and found that the mobage app was put up like an hour earlier.

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