DmC Devil May Cry’s Ninja Theory Feel Mobile Games Are The Future

By Ishaan . November 21, 2013 . 11:00am

DmC Devil May Cry and developer Ninja Theory are feel that mobile games are the future of the videogame industry, according to a report by Edge magazine. The company’s design head, Tameem Antoniades, reportedly made remarks along those lines at the recent Slush 2013 media conference.


[Note: Edge’s report mentions that Ninja Theory is transitioning entirely to mobile, which is not true. Ninja Theory refuted the claim on Twitter, stating that they have both console and mobile games in development.]


“The AAA games console model is a little bit broken,” Antoniades said. “To us, success is being able to survive. But every now and then you look around at a conference and realise that there’s no one left. That’s because of the barriers to entry at the $60 model. The platform holders control the platform and the distribution, the publishers control the marketing and the funding.”


Regarding mobile platforms, Antoniades cited their convenience as the primary cause for them taking over such a large portion of the industry today. He added that mobile devices will go on to be the future of the industry, owing to a variety of factors, the largest of all being convenience of use.


Fightback, a mobile phone brawler by Ninja Theory.


“The winner is and always has been the convenience factor,” Antoniades stated. “It doesn’t matter what the platform is, what the delivery mechanism is. Simple to use, always available, cheap or free. And convenience is very much digital. I use Spotify for all my music. If there’s a band that’s not on there, Pink Floyd or whoever, I simply don’t listen to them.”


Regarding mobile devices, he went on to add, “It’s the most convenient device we’ve ever created and it’s basically absorbed everything; music, digital cameras, email.”


“There are still technical limitations on mobile—bandwidth for streaming, processing and battery power that will just hold it back for a few years. After a few years, I fully expect mobile devices to be the dominant form.”


Does this mean certain genres will die, due to the transition to mobile? Absolutely, Antoniades says.


“The touchscreen. Yes, it limits you. Certain genres of games don’t work on it—they are bad for it. Throughout the course of history, from arcades to consoles to PCs, games have died. The 2D side-scrolling beat-em-up has gone. Entire genres of gaming won’t exist or have a very clunky existence on mobile. But, happily, things like the point and click adventure game genre are coming back.”

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  • Freakmasta

    The day gaming goes completely towards mobile, is the day I quit being a gamer.

    • KoRLumen

      Better start investing in a PC. Games will never die out for PC!

      • But didn’t you hear? Phones are replacing PC, too!

        Because everyone loves writing up documents on a touch screen so much. Yes.

        • tubers

          On a serious note, phones will be capable of multi-platform games in the future (within the next decade) so a PC can be redundant to a few just like how some users have basically replaced all their computing habits away from laptops and desktops to tablets/docked tablets.

          • KoRLumen

            Unfortunately, I have to agree with you. However, just as I hold that there is always a place for consoles, there will always be a place for PCs. It’s just really nice to come home to your own personal set-up – a personal work station and a play station all in one. I dunno. Guess I’m old fashioned.

            This coming from a guy who isn’t even 20. Just goes to show how quickly innovative technology can change the status quo.

      • FlyingPony

        Actually, PC gaming nearly dies before Steam come out.

        • KoRLumen

          Ah, but here’s the thing.

          It didn’t die.

    • I share the feeling.

    • ShawnOtakuSomething

      me too.

    • TheExile285


      Hopefully that day never comes

    • Cheers to that. My phone isn’t a gaming device.

    • RichyGaming

      If it comes to that, I’m just gonna play “My old games” and PC!

    • Yan Zhao

      Amen brother.

    • tubers

      Thank Nintendo (and Sony to an extent) trying to keep a standard of tactility for the future.

    • hazelnut1112

      Don’t worry, it won’t happen. Mobile games crap is just a fad. It will die out soon, there was a report about a few mobile devs saying how it’s pretty struggling now in the mobile market.

    • Servant BerserCAR

      Even the devil may cry when this really happen…

  • Hound

    I remember someone once saying, “Game consoles will be the death of arcades,” and “e-books will be the death of libraries.”
    Still waiting..

    • Go2hell66

      Lol where have you been. Game consoles killed arcades ages ago.

      • Not in Japan though. Far from it there~. x’D
        (Probably goes for quite a bit of Asia too.)

        • z_merquise

          Arcades still exist here in my country. It may not be what it used to be but it’s still there and many people here still playing old arcade games, especially fighting games.

          • Oh, lucky~! There are still some arcades in the US, but not may here sadly.

          • Hound

            In the US, they’re under a broader niche of “family entertainment centers”. Places like Chuck E Cheese’s, Dave & Buster’s, etc.

            There are a lot of places that are strictly arcades that have been springing up lately as well. It’s been a trend lately that some of them charge customers in a way similar to some theme park.You pay for a 10-25 USD ticket and then have the entire day to play a large number of arcade cabinets as long as you’d like. It’s not dead, the focus and marketing has shifted.

          • Oh, I meant in my city. We used to have Tilt’s in our malls, but alas, no more~. The waterpark also has arcades, but I don’t know how well that applies across the states.

      • PreyMantis

        Is that why Namdai is releasing Mario Kart GP DX? Right…

    • Godman

      lol what is arcade?

      • It’s a place you go to play that skee-ball thing and light gun games and almost nothing else, right? And 90% of it is at least a decade old?

        I miss arcades. I super miss good ones.

    • Steven Higgins

      What is this “Lie-bra-ree” you speak of?

      Srsly though, weren’t they killed my bookstores like Barnes and Noble long before e-readers came around?
      if e-readers kill anything, it’ll be bookstores (R.I.P Boarders)

      • d19xx

        It’s a place where you mooch wifi and charge your gadgets while a hobo stares at you…

    • mockturtle

      Ironically, I work in a library and they’re hellbent on getting rid of any book that they can add to their collection digitally. I keep trying to tell them “LIBRARY MANAGEMENT: YOU’RE DOING IT WRONG,” but they don’t listen.

  • Go2hell66

    I think there will come a time when console games will thrive again, they just need to figure out how to make it work. I dont know if its development costs that need to go down or game prices that need to go down or maybe how games are distribued. Maybe its the actual consoles themselves that need to change but unless mobile games actually get to a point where they really are console-level quality(which i have yet to see) i think there will always be room for home console gaming.

  • Muffum

    I’ll always find this claim hard to believe, because of what usually thrives on the mobile games market. There are some companies that try to make bigger games, sure, but the games that thrive are the pick-up-and-play ones; as long as that remains true, consoles will have their place for games that require a larger time investment. The idea of those kinds of games just dying off because of mobile games is more than a bit silly.

  • Herok♞

    Well you never know I would prefer for things to not go mobile only, if Nintendo weren’t around I could see this being true for handheld games but as things are it wont happen, unless they start making gaming phones standard

    • Hound

      Even so, a gaming phone has incredibly limited functionality. Unless everyone walks around with tablets as phones in the future..

  • Audie Bakerson

    Normally I’d say something about mobile games, but I don’t think anyone will miss Ninja Theory.

    How they stayed this long is a mystery, everything they did was a flop. Not a soft flop that stopped just short of breaking even either, but huge multi-million losses.

    • Hound

      Some of the video in their games were nice. Liked some of the characters in Heavenly Sword and Enslaved.

      Gameplay was always iffy. I suppose mobile’s tendency to make intricate gameplay unimportant is highly appealing to them as developers.

      • Audie Bakerson

        Funny, the writing in Enslaved was done by someone outside NT (and for the record, he says NT’s original writing was completely nuts, giving an example of them thinking the main character killing an ally for no reason made him look cool)

        • mockturtle


          So Ninja Theory can’t even take credit for the one part of Enslaved that was actually good? OH. My god.

        • Göran Isacson

          … That the Enslaved guy was not a core employee of NT, that I did know (also didn’t he help write Heavenly Sword as well?) But that the original script was THAT cray-cray? Like, do you have that in writing? Do you have that where one can link it and read it and share it with all who might nay-say my skepticism of NT’s qualities as writers? Because if so, oh my. This will be a good day for me.

          • Audie Bakerson


            “For example, I think the first serious discussion we had about the narrative was on the very first day that I, Tameem and the level designers all sat down together. We got to a section where Monkey was walking down a walkway, and he sees an escaping slave trying to pull himself up to the walkway. And instead of helping the guy up, Monkey kicked him in the face and sent him to his death. They thought that projected the idea that Monkey was a badass. Whereas, to me, it projected the idea that Monkey was a bit of a cunt.”

          • Göran Isacson

            Wow. He sure breaks it to the interviewer gently, but eesh. This explains the first DmC trailer that got everyone (myself included, even if I mellowed out later on) so on edge. It really looked like the kind of trailer that would spring from the mind that thinks kicking a slave down a walkway is “badass”: utterly tonedeaf and up it’s own butt.

          • To be fair, at the beginning of any story’s development, you just shove in ideas and rework things, adding in and taking out. You just write up the general idea of plot and whatever else, things you want to convey, and sometimes those change, sometimes drastically.

            It’s not like they had a game with a story ready to ship that Garland found so incredibly horrible that he felt they had to completely change it; it was still in its conceptual stages.

          • Audie Bakerson

            No competent writer would screw up that badly even in a draft.

          • You act like you’ve never had an idea that seemed okay at first, but turned out retarded when put together with everything else.

            Every competent writer puts down all their ideas, no matter what they might be, and then trims and changes. Some of the best things can from the stupidest initial ideas.

    • Pockystix

      I’m sure Capcom wont miss them at all lol

      but I am seriously not surprised with their decision. They have a few supporters here and there, but their just not popular or competent enough to hold new and old audiences of gamers. So where else to go? Well, cash in with the current fad of Mobile Gaming!

      Somehow I imagine they are still going to be both disappointed and disappoint their sponsors in the process.

    • FitzpatrickPhillips

      Probably because their games are pretty good. Notice how it was only cool to hate them once they got DmC.
      Plus, their track record is pretty small. They’ve only done like 4 or 5 games.

      • Audie Bakerson

        Anyone have heavenlyswordinputlag.gif?

        • Nice Boat Quatro

          *Sees gif*
          Emmmmmmmm…. It’s…. because Nariko is so troubled by her past that it takes her 5 seconds to react to orders… Or something

      • Richard N

        He speaks the truth, just look at that downvote.

      • hazelnut1112

        DmC was terrible in the story department.
        The combat was so so even if it was a standalone title. The story and everything else was awful and the fact that the game was a Devil May Cry title, the game was pretty terrible compared to the others.

    • hazelnut1112

      The funny part is that they are done and Double Helix are somehow magically still doing games. It just baffles me.
      I guess this is what happens when you’re studio isn’t lead by some edgy looking tryhard.

  • MrRobbyM

    I feel like mobile gaming will eventually take over but not for a long while.

    Until the technology is there where a phone/mobile device is powerful enough to dedicate to gaming and everything else and develop a *proper* way to control games, handhelds and consoles will continue to reign.

    • FlyingPony

      Mobile gaming another problem – some gamer prefer big screen for their games, so console and PC still have that edge.

      Unless phone pull an OUYA and make gaming on big TV possible by connecting the TV to phones, and able to play games without the lag and the lacks of detail on the big screen.

  • z_merquise

    “Yeah, well, that’s just, like, your opinion, man”

    But to be serious, things do change and many may not like the change many game companies are directing now but for me, I don’t think game consoles will just die and be replaced by mobile games. I do believe that they will co-exist but not replace each other.

    And no, 2D side-scrolling beat-em-ups are not gone. There may be few of them but the genre isn’t dead. And as a fan of that genre, I’m quite happy that a game like Dragon’s Crown exist.

  • PreyMantis

    Isn’t that what they said years ago? Now, where are we? 3DS is selling like hot meal.

    • In a weird way, though, doesn’t a handheld selling like mad more or less help prove them right? It’s not your phone, no, but by some definition it’s still a mobile device that relies at least somewhat on digital distribution (though a lot less heavily than anything else in the competition, certainly). Not that I agree with all the nay-saying; I don’t think consoles are going away, and I highly doubt PC gaming is about to either so long as people still use PCs. I think it’s more likely that studios like Ninja Theory the hemorrhage money with projects like Enslaved (“we wanted to make an Unreal-powered movie but made it a game instead,” if I recall) where everything is expensive visuals over solid gameplay are going the way of the dodo, and AAA titles are going to more and more rely on third party middleware to keep their budgets from ballooning outside of anyone’s means.

      • PreyMantis

        True, the 3DS is a mobile device, but he was clearly talking about mobile phones.

      • CptPokerface

        Yes but the sole purpose of the 3ds is to play games with some slight functionality in other areas. It was made to play games. You can’t really comapre that to android/iphone games. A phones main function. Is to call/text people with some slight gaming capabilities.

      • Pockystix

        mobile generally refers to iOS and android platforms. They are the easiest to develop for, so it makes sense for them to try their hands at it (or jump in entirely, from what they’re saying), since their previous efforts have been megaton flops.

  • Spirit Macardi

    Love how their games not selling makes them think the console market is failing, rather than the more obvious conclusion that they just suck as developers.

    • Otoya

      Totally agree

    • Hound

      “The 2D side-scrolling beat-em-up has gone.” says their design head.. after releasing a 2D brawler on mobile..


        sheee. don’t make NT more embarrassed than they already are since their games just cant sell well enough

      • RunningWild1984

        So happens one of the most popular MMO’s in Korea is a 2D side scrolling beat’em up.

  • Алексей Гришин

    “Ninja Theory feel mobile games are the future.”

    • mockturtle

      I’m sitting here trying to control my hysterical laughter and not wake anyone in my house up. Damn you!

  • Stranger On The Road

    Here is my opinion on this ‘mobile’ gaming is the future:

    Developers are making a mistake by thinking that mobile games are the future, mobile games are targeted at a different type of gamers, those who want a quick fix. Console/PC gaming is what I would like to call ‘coach gaming’, with this type of gaming we expect the gaming session to last for hours and we use a large screen + a controller (or keyboard and mouse) for it. As you can see, mobile gaming and coach gaming are targeted at 2 different categories of gamers. Dismissing one on the expense of the other might remove you from the market for those gamers.

    To be honest I don’t care if a game is running on a console or a PC or a mobile platform, as long as I can use the big screen and a controller to play. So if the phone becomes powerful enough to run HD gaming and I can connect it to my HD TV, then so bit it. But here is the thing, when the phone is connected to the TV, can we still call gaming on it as ‘mobile gaming’? If we do connect the phone to the TV and a controller, wouldn’t the phone effectively become a console and gaming on it is ‘coach gaming’? So what I am trying to say is, it doesn’t matter to be which platform it is, as long as I get my ‘coach gaming’ experience.

    Another thing, many people wrong link “mobile” gaming to cheap games, but here is the thing: those games are cheap as long as they are cheap to make, small and of a lower quality when compared to ‘AAA’ titles. If people really believe that a mobile phone ‘AAA’ title is going to sell for less than US$ 1 then they are mistaken. As the quality of the game increases then the cost of it goes up as well. More importantly not all of those games are going to sell millions and be another “Angry Bird” success story. So developers who believe that ‘mobile gaming’ is the future instead of ‘coach’ gaming might be in for a surprise.

    Final note, let us not forget the data pack sizes of the ‘AAA’ games, a single DVD is no longer big enough to hold many of them. So unless the storage limitations and bandwidth limitations of the mobile devices is resolved, we will never get the same quality of gaming that we currently get with the home console/PC.

    Anyway, what I am trying to say is, the device doesn’t matter; but where you play and how long you play on it. Developers really need to get fact straight.

    Sorry for the long rant

  • anarchy_panty

    “I use Spotify for all my music. If there’s a band that’s not on there, Pink Floyd or whoever, I simply don’t listen to them.”


    • GVmanX

      Filthy Casual. Real men copy and paste random words from other languages into Google and seeing what comes up.

  • Strid

    I’ve always thought Ninja theory is just the worst [right down there with Spark], but…

    “The 2D side-scrolling beat-em-up has gone.”

    That’s something a troll on the Steam forums would say in a thread of a newly released 2D side scrolling beat-em-up. There have been more games of this genre, and not including Castlvania/Metroid style games, than I could shake a stick at, good ones at that. I guess PC gaming is dead too.

    Good riddance. Go bug the mobile audience with your shit games for a few times and then when you can’t even be successful there, blame it on the industry dying as a whole.

  • MPHavoc

    Wow, Ninja Theory. That’s helluva conclusion you have there. And by “helluva” I mean flat-out ludicrous. Now, I don’t have any aversion to mobile phone games as long as they’re good (Saga of Phantasm A i.e., which I will definitely play when it’s localized), but your crude hypothesis that Mobile phones will completely replace consoles is lacking quite a bit of concrete reasoning. If anything, you just acknowledged that the transitioning of it would strangle the life out of the gaming industry by eliminating most of its most popular and appealing genres.

    Just damn, I don’t know what to say. You’ve clearly lost your minds if you believe that.

  • epy

    Ninja Theory has a great team. Too bad their face and voice is this guy.

  • No.

  • Aristides

    Traditional gaming never died, I presume he’s just talking in a mainstream point of view. But as time goes on, games and gaming become part of our culture and culture is something no mobile device can kill.

  • Yan Zhao

    Remember when Zynga claimed social gaming was the future years ago? Look at them now. Good riddance to them.

  • Godmars

    Considering their track record its likely their future, but I still want console games.

  • Kumiko Akimoto

    Well they are right though i don’t think they will be dominating the field any time soon.They defiantly are making large strides towards being a great contender.
    Also people do know that selling well doesn’t automatically equal good right?

    • MPHavoc

      Of course, but they clearly don’t agree with that mentality since the main reason Heavenly Sword didn’t get a sequel (despite considerable demand and positive reception) is because it didn’t make as much money as they wanted it to.

      • Kumiko Akimoto

        Couldn’t that also means that because it didn’t make that money they didn’t have enough for the desired sequel?

        • MPHavoc

          Given the budget put into Enslaved? I don’t think so.

          • Kumiko Akimoto

            Didn’t games different budgets

  • Odin

    This whole idea of console gaming is flawed if there is meandering from any one party to a games’ vision. Yes, the platform holders and publishers control what you can do, so why bother developing for a closed box? Just so they can rake in the profits. That’s not a good strategy for differentiating your game from the rest of the pack and “survival”.

    Here’s a tip: Don’t take the traditional route. And don’t develop for a console. There are many other ways for a game to get noticed and FUNDED. They’re not looking beyond the mainstream, which is typical for these guys.

    I’m quite tired of hearing the same thing, seriously tired. Don’t develop for consoles, look to Kickstarter or other sources so your game isn’t bogged down by publisher vision. Get rid of the publisher.

    Mobile games don’t hook the core gamer. In a nutshell, they have to grow up and LOOK thoroughly. Not that hard to grasp.

  • Juan Andrés Valencia

    The mobile market is even worse. People bitched about Chaos Rings being 15-20 bucks when it’s a full fledged portable RPG with tons of replay value, a great soundtrack and astonishing production values.

    Most mobile gamers think a game should cost at most 10 bucks.

    • KuroNathan

      Honestly, with a few exceptions most mobile games aren’t worth more then 10 bucks. The mobile market is a rather interesting consumer market cause if I bought the top 30 most fun apps on the market I’d probably have more fun then one $30 console game. (not that I would, but there are some incredibly fun and cheap mobile games out there)

      If I buy 3 $10 apps I tend to find that I’d rather just play a full fledged console/handheld game.

  • NRool

    I love and adore Ninja Theory.
    And I totally see where they might pull assumptions like this from.

    But I find it incredibly unlikely that mobile gaming is “the future”
    Now, if they had said PORTABLE gaming, aka Vita’s, 3DS’ and the like, I would actually be inclined to agree with their point to a degree.

    • revenent hell

      Mobile stuff is changing everyday so its plausible but depending on country highly unlikely to be a fad for a long time coming.
      Certain areas just aren’t as prone to straight up mobile gaming as other locales so thus far I think while its fine to want to keep a foot in the door it wouldn’t be wise to throw oneself threw it

  • PlatinumMad

    DmC 2 never.

  • It actually kind of seems at this point like Ninja Theory is actively trying to come up with new ways to make gamers hate them. Which is hilarious.

  • revenent hell

    See the only problem I have is when he says ” If its not on there I simply don’t listen to it” When it comes to music. Convenience is nice but I don’t care how much music is at hand on whatever device im listening to it on if it isn’t the type of music I want to listen to whelp, I aint buying it or using it.
    Seriously. Good games like good music sell well regardless of what device its on. Just because it happens to be handy doesn’t mean it will sell better. Sure it may be the wave of the future or what have you but focusing on one thing over the other is not very wise I think (not that its stated they are) but when I read the music analogy he said it made me think of a basket and eggs…….

    Basically I don’t give up something good simply because I cant easily ferry it around with me.

  • hazelnut1112

    Haha, no their not. Everyone thinks the same thing and mobile games are piss easy to do when you got the know how to do it. Mobile games are flooded with a bunch of crap and shovelware more than the PS2 and Wii that most of the good stuff gets overshadowed by a huge pile of dung.
    Poor Ninja Theory couldn’t make three games to save their company and they have to resort to this and lie about it. They should really fire Tameem because he is pretty incompetent.

  • Matthew Brannock

    and I liked DMC

    to bad I won’t play any of their future games

  • Steven Higgins

    I don’t trust smartphones. They’ll DESTROY US ALL! Teminator and Matrix said so! Forget zombies, it’s the robot apocalypse that’ll get us. So, obviously, I’m not thrilled about mobile gaming.

    Besides, isn’t it mostly casual gamers that play mobile?

  • Nitraion

    It feel they lost and giving up on console gaming..
    so they say this…

  • Dagobert

    Make better games.

  • Tony Redgrave

    Yeah… This coming from a company that keeps pumping out sub-par games. Anyone who takes what this guy says seriously has gotta be crazy. This guy is gonna end up out of the gaming business and broke.

  • Happy Gamer


  • Bakuryukun

    Side scrolling beat em ups are gone? Here I thought, one of the best ones I’ve ever played was released this year and is one of my favourite games of the year.

    Dragon’s Crown.

    I don’t agree with the notion that genres die or become obsolete, there is always a way for them to innovate and evolve, it’s just a matter of finding the way to do it, and sometimes companies just don’t want to bother.

  • Guest

    Holy shit Tameem, it’s like you’re begging people to hate you.

  • Göran Isacson

    As several people point out, to say that the AAA model is completely dysfunctional and offer as “support” that the 2D side scrolling genre is dead when it’s still alive in various indie-formats, sounds a bit ridiculous. A LARGE bit ridiculous. But then again, Dragon’s Crown was an outlier of sorts, profitable but took a lot of time. A passion project that got a lot of rave publicity for it’s controversies and what not. Perhaps Tameem is a bit salty that none of his passion projects ever got that much coverage, or ever were that profitable. And perhaps he has a point in that when it comes to the kind of profits they seek, the 2D brawler genre is not viable.

    But to say that after RELEASING a 2.5 D brawler… and not to mention having a host of issues with his actual passion projects… well, one is not surprised to find this much scorn for his words here. As for mobiles being the future or just a fad, I honestly can’t tell. I think that PC gaming still seems like a viable and very profitable platform for less than AAA projects, but I also see that mobile gaming is making pretty good money. So who is right? Who can tell, at this point. All that one can do is test the games that are released, and see if people can put money where their mouths are. Produce quality, sell well. Do this and you can get away with pretty much any cocky statement. Fail… and, well.

  • Kevin Schwarz

    Okay, they must be on something…or just are stupid.

  • John Lawson

    Name 1 good mobile game that isn’t a port…. Exactly.
    Even the N-gage had better games than Mobile phones today.

  • YoungZer0

    As unpleasant as it sounds, he might be right. I don’t think mobile gaming will take over PC or console gaming, but I can definitely see it replacing handheld gaming.

    Nowadays everyone has a smartphone. It’s a multi-functional device. Not just there for gaming. Every one has access to a huge library of games and they are not as expensive as handheld games.

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