Nintendo “Misread The Market,” Considering New Business Structure

By Ishaan . January 18, 2014 . 1:43am

Nintendo is considering a “new business structure,” company president Satoru Iwata said at a conference in Osaka, according to a Wall Street Journal report. The conference was called following Nintendo’s announcement of their modified forecasts for the rest of their fiscal year, in light of weaker-than-expected 3DS and Wii U sales.

 

According to the Journal’s report, Iwata stated that he had misread the market and had not issued “the appropriate instructions” within the company.

 

Iwata added that sales were better in Japan, but that Nintendo needs to do a better job of keeping track of trends in the west. “In Japan, I can be my own antenna, but abroad, that doesn’t work,” he said.

 

Iwata also stated that Nintendo would need to change and propose something that could surprise consumers.

 

“The way people use their time, their lifestyles, who they are—have changed,” Iwata said. “If we stay in one place, we will become outdated.”

 

On January 30th, Nintendo will discuss their short and mid-term strategy.


Read more stories about & & on Siliconera.

  • Shuga Suenaga

    i dont know why but im hyped for what they have in store for the future… Maybe this hit was what they needed, but still i love my WiiU :v, i cant wait to play X

  • Wake

    Better late than never. As much as I love the Wii U, it really could have been better. Nintendo had the chance to win everyone over. If they only made the Wii U on par with current systems today they wouldn’t be left out when it came to 3rd party games. One whole year with having games on par with a lot of PC’s. That really could have won a good number of console gamers tired of waiting for the PS4/X1.

    On the upside, they still have excellent 1st party games, and I still feel the second screen is full of untapped potential. They also have an interesting number of games coming out this year.

    I’m intrigued on how this new structure is going to affect Nintendo going forward, and hopefully it isn’t just falling into the trap of relying on microtransactions. They’ve acknowledged their shortcomings, now let’s see if they’re still capable of change.

    • http://LevelUpGeneration.blogspot.com/ KALiverin

      They probably would have been left out anyways, regardless of power. Third-party companies have always been funny with Nintendo and they often look for excuses as to why they don’t believe they should support Nintendo systems. Even if the system was powerful, it doesn’t mean that it would become a hit with consumers, so the install base wouldn’t be there. Even if Wii U was super powerful, there are other, more important issues they would need to address, such as marketing and brand confusion.

      • OneOkami

        I don’t think it’s just that 3rd parties have had rocky relationships with Nintendo, it’s also that 3rd party investments in the platform have often simply not paid off.

        One of the Wii’s biggest problems in my eyes was that in general it was only viable for Nintendo’s own games. A lot of 3rd party efforts didn’t sell and it caused 3rd parties to abandon the idea of strong investments into the platform. For gamers like me that was and will continue to be a problem because I’ve mostly lost interest in Nintendo’s continual iterations on their established franchises. I’m not buying another Nintendo console just to play yet another Super Mario, The Legend of Zelda, Metroid, Super Smash Bros., Mario Golf, Mario Tennis, Mario Kart, Mario Party.

        Nintendo needs to break out of that mold and produce more original, fresh ideas to attract people like me back to their platform. Otherwise I don’t see myself buying another Nintendo home console so long as they continue to present to me a value of playing Nintendo games and not much else.

        • sd28

          to be fair most third party efforts where terrible or massively average .

          Thou if you have problems buying Nintendo consoles because of the games you mentioned why don’t you try buying some of there other franchises and giving them a shot.

          • OneOkami

            Which franchises are you referring to, specifically?

          • sd28

            you could check out this list and see if any thing interests you .

            http://kyoto-report.wikidot.com/forum/t-469495

          • OneOkami

            Yes, I’m familiar with many of the games on that list in addition to some that are missing from it as its outdated, many of which I’ve played.

            Here ‘s a list of 1st party Wii U games that I looked up on Wikipedia:

            Mario Kart 8
            New Super Luigi U
            New Super Mario Bros. U
            Nintendo Land
            Pikmin 3
            Untitled The Legend of Zelda
            The Legend of Zelda: The Wind Waker HD
            Wii Fit U
            Super Mario 3D World
            Game & Wario

          • Laer_HeiSeiRyuu

            That’s a very incomplete list.
            X is a first party game.

            Nintendo is first party, Second party, 3rd party ports& exclusives + indies

            But people buy for the first parties.
            I’ve always bought them for their niche focus, not the first party flagships..

          • OneOkami

            Maybe I’m wrong but it was my understanding that Nintendo owns partial (yet majority) stake in Monolith Soft which would make them a 2nd party. Regardless, i’m indeed interested in X and would love to play it, but I’m not going to buy a Wii U just to do that. Let me ask you to do this: please continue to name other original 1st party Wii U titles outside that list.

            3rd party ports are not 1st party Wii U titles, neither are 3rd party exclusives + indies. By definition they are not Nintendo titles (when I say Nintendo titles I’m talking titles developed by Nintendo in-house), they are 3rd party titles ported to or developed for Wii U. Now games co-developed by Nintendo are special cases, but I don’t lump something developed by, say, Ubisoft under the same umbrella as something developed by Nintendo EAD.

          • Laer_HeiSeiRyuu

            They all factor in when it comes to the console line up and why you’re buying it however.

            Nintendo’s first party studios include

            Intelligent Systems
            N:ST (Western)
            Retro Studios (Western)
            Monolith Soft (3 Studios)
            N:EAD 1 2 3
            N:SPD 1 2 3 4
            Hal Labratories
            ND Cube
            1 Up Studios
            Creatures Inc.

            They have 4 R & D teams worldwide that handle the technology

            Their Second party list is bloody huge though. That’s how they fill in the gaps of their software development schedule. SPD handles those.

            Genius Sonority for example is a second party founded by Shigesoi Itoi, after nintendo gave him money to start it.

      • yomachaser

        No no and no it’s Nintendo that leave out third parties and it’s Nintendo that never tracks with the industry position as a whole.

        In the distant past they were so popular that the industry had to bend to suit Nintendo’s whims but it doesn’t work like that anymore and Nintendo was the last to see it.

        They made a box without enough power to keep up with all the middleware tools and work flow of the whole industry and now it’s too expensive to make an alternate Wii U only version of the new games. More power is exactly what they needed to do.

        • Laer_HeiSeiRyuu

          You’d be wrong because the WiiU’s stronger than the PS3 and the Xbox 360. Its GPU is generations ahead (iterative) of those systems and its CPU is one of different capabilities. Its designed to run slower but push more information per clock. Its less focused on floating point averages and

          When the PS3 and Xbox360 is the main source code, consoles that were very focused on overcoming their design shortcomings do to overtaxing and heavy CPU focus is ported to a machine that’s meant for next gen, but is not at PC levels in RAW POWER to force the code out of it, with less people and more resources committed to the WiiU, you get ports that run at a slightly lower framerate with higher image quality due to better textures, and video sync which removes the screen tearing effect on these games on the last generation consoles.

          The WiiU’s perfectly capable of running midware. If you want the best results out the hardware you drop last gen code. Like Slightly mad did with the WiiU.

          http://nintendoenthusiast.com/interview/slightly-mad-interview-andy-tudor-project-cars-wii-u/

          The PS4 is a weaker PC that forces that code to run. And the PS4 has tablet cpu that are slower than the WiiU’s. These CPU’s also have to work on Non gaming features. Nintendo’s got two cpu’s in the WiiU. One for games and one for the OS. This caused the performance issues with the console’s OS at launch.

          http://nintendoenthusiast.com/news/fuzzy-wuzzy-games-answers-questions-about-their-upcoming-wii-u-eshop-game-armillo-in-our-forums/

          Porting from a PPC architecture to X86 is relatively painless.

          • Nintendojitsu

            Not to dismiss anything you’ve said or others but don’t you think that the comment section of slow news is a proper venue for these compelling posts.

            I believe it would fit better in a forum setting.

            EDIT: What I’m trying to convey is that your comment is threadworthy.

        • yomachaser

          Downvote me all you want it’s still true. I’ve played and loved Nintendo games my whole life but I’m not kidding myself about the company behind them.

          From the cartridge fee bs in the nes era, the blunders of fighting SEGA that led the ESRB being created, the spurning of Sony at the last second which led to the PS1′s birth Nintendo has never ever given a shit about how other companies in the industry were doing/trending/whatever.

    • Daniel Jeanbaptiste

      Being on par or having a strong system isn’t what make you successful. It the Games.

      • yomachaser

        And when no one can afford to make games on your console what then?

        • Laer_HeiSeiRyuu

          You should be asking Sony that.
          Because that’s what the PS3 did. And they still got 3rd party support. The big guys got bigger,EA and Capcom lost a lot of money being stupid, and a whole bunch of small thirds got killed by development costs. Then they came out with the PS4. Sales are good but will the revenue suffice the higher development costs? Because this console looks to sell less than the last one that people bought as a blue-ray player. Console market looks bleak.

        • Nintendojitsu

          I think I just encountered my first troll on siliconera.

    • hazelnut1112

      Some 3rd parties ended up not partnering up with Nintendo due to stupid reasons.
      Ea for example, when the Wii U was first announced there was a huge list of games that they were going to make. Mass Effect 3 was released and Crysis 3 plus other EA games were going to release as well. Then they dropped support because EA wanted to bank in on Nintendo by allowing their online Origin service be a huge part of Nintendo’s online market shop. Nintendo didn’t allow it (obviously) and because of that, EA became bitter and decided to fully drop support of Nintendo because of it.

      • sd28

        i belive this is all fan fiction and doesn’t have an actual source

        • hazelnut1112

          There are plenty of sources if you google “EA Origin and Wii U”.

      • yomachaser

        You see bitter I see not seeing a reason to put anymore financial stake in the lowest power platform.

        • Laer_HeiSeiRyuu

          Playstation 2 man.

    • Spirit Macardi

      Honestly, I can’t even tell the graphical or performance difference between the Wii U and supposed “next-gen” consoles this time around.

      With the Wii, yeah there was a notable difference in polygon count, texture resolution, etc. between it and the other two consoles. I got to play a PS4 recently though, and I honestly couldn’t tell how its graphics were supposed to be better than the Wii U, or even the PS3. Not even the gameplay itself was better, since the game I played (Knack) controlled like something out of the PS1 era.

      • http://www.facebook.com/segasaturnsnk SegaSaturnSNK

        The problem is you only played Knack and that game isn’t very good nor pushes the graphics department for the PS4.

        Battlefield 4, Killzone, and NBA 2K14 is where you can see the difference. If you compare NBA 2K14 between the PS3 and PS4, there is a terribly major difference. It looks realistic on the PS4 compared to the PS3.

        Wii U is pretty much a PS3/360 when it comes to the graphics department even though Nintendo swears it’s better. Perhaps it’s but not a major overhaul though. These next gen consoles are just better looking, just crap games for now. Until Infamous, Drive Club, and the rest of the exclusives on the PS4/1 comes out, they’re going to look great.

        I’m not a graphics whore but you did say you didn’t see the difference and trust me, there is. It’s all about using the right HDTV too. HDTV plays a major part for our gaming now days.

        • http://www.facebook.com/segasaturnsnk SegaSaturnSNK

          Lmao at the two votes down, this is why I try and not mess with any Nintendo related stuff, way too sensitive. I think it’s as bad as religion.

          • Laer_HeiSeiRyuu

            Well that’s sort of what happens when you dont really know hardware and you try to talk about it.

            You arent seeing half of the capabilities of any of the consoles out on the market right now buddy.

        • http://www.facebook.com/segasaturnsnk SegaSaturnSNK

          Lmao at the two votes down, this is why I try and not mess with any Nintendo related stuff, way too sensitive. I think it’s as bad as religion.

      • yomachaser

        Launch titles usually are very telling of the future but stuff like Killzone is totally beyond what Wii U can do and come 1-2 years from now the gap will be insane.

  • AndreasStalin

    I love Nintendo! And I would really like to have Iwata as my boss man, he’s the one I’d want in my corner.

  • icecoffemix

    For starter, make a sane digital purchase account system.

    • http://amc9988.deviantart.com/ amc99

      100% this, if they don’t have the expert to do it themselves, they could pay for third party help, though that would cost them more

      • icecoffemix

        I think it’s better for them to specifically make a division and hire fresh blood with experience for this, it’s a good investment in the long run.

        • Laer_HeiSeiRyuu

          They have one. Its called NERD

    • Daniel Jeanbaptiste

      rushing Nintendo isn’t a good idea. Nintendo is taking their online approach slowly.

      • hng qtr

        Yeah, like “starting-almost-10-years-later” slowly.

        • Laer_HeiSeiRyuu

          Nintendo’s been working with online since the 80′s where they experimented with the Famicom.
          Their internal system is fine. Its the interface and the missing features you dont like.

          • Happy Gamer

            Oh yeah their disk system, and the SNES satellaview had internet didn’t it?

          • Laer_HeiSeiRyuu

            Sure did.

      • icecoffemix

        They can’t afford to, their competitors (and the whole world) are leaving them in the dust in this regard.

      • hazelnut1112

        They should have been better at it by now. I love Nintendo but they need to do something with their online structures. They had it with the GameCube and the Wii. You think they would have aced it with the Wii U by now.
        They need to get with the times when it comes with software, they need an all new separate division for these kinds of things.

      • mirumu

        That’s not really the customer’s problem. It’s in Nintendo’s own best interests to be where the market is. Their fans may be willing to give them some time, but the average consumer isn’t. I don’t think there’s any doubt at all that their various online systems and strange restrictions are costing them sales.

      • Duo Maxwell

        If you have seen their finance forecast for this year, you will know they don’t have that luxury.

        It’s not like it’s not too late, either.

      • Daniel Jeanbaptiste

        I see so yall want a rush Account System that comes with problems then when Nintendo apologize for the problem. Don’t say they should took their time.

        Online wasn’t standard until 2006. So it not a decade

        • yomachaser

          Please please stop letting Ninty slide on this! Even indie stuff like the OUYA has a better online account system than them and they’re only like 2 years old as a company.

          They need to pull the thumb out of their ass right right now and make a better system! When you can’t share account info between 2 3ds’s (just one wii u and one 3ds) that’s pathetic. When you can’t re-download your games on other devices that’s pathetic.

          • KoRLumen

            This, so much this. I love Nintendo as much as the next guy, but you have to agree that Nintendo’s online system is very sub-par. And there’s no excuse — they’ve had many years to study what works and what doesn’t. There are some online features that don’t count as “copying”, because they’re the “standard” now, and these key features should have been implemented long ago.

          • Laer_HeiSeiRyuu

            Nintendo’s account system was set up that way so they could keep things separate off the internet and in the end user. This gave the user some options that they seemingly didnt appreciate, since they prefer the convinience of having everything you own on one account tied to a server tied to multiple consoles.
            Hence the endless chatting about their “backwards online infrastructure” ( which is a bullshit term, since y’all dont know what “infrastructure” means clearly”)

            Now they put the system in the cloud. Next you’ll be able to add devices and it’ll be like Apple’s system.
            Happy?

            The amusing thing is, Steam has more of a guarentee regarding your content you purchased than any set up Sony and MS was using. Now since everything’s in the bloody cloud if something goes wrong you’re fucked. If something goes wrong with steam, they let you take the backups and back them up everywhere else.

          • KoRLumen

            You bring up good points. Looks like some of us were spoiled by Xbox Live and PSN and took too much for granted. Mind you, it’s not like I don’t like the system Nintendo is using. I just think there could have been a lot more to it than what they have right now. Of course, it will grow and become better, but it’s taking a wee bit too long to implement standard features that can only increase user convenience and don’t compromise their original plans for their online.

            Miiverse, for example. I love the whole idea of it, but it can still be a lot more.

          • Laer_HeiSeiRyuu

            Of course it can, but honestly though the WiiU’s missing features that are on Nintendo’s other systems. Lol.

            Sort of like how the PS4 is missing 6 PS3 features :X

          • KoRLumen

            True. I still hold that it can only get better, though. Time will tell.

          • alexff7

            I recently got a 3DS XL and sold my original 3DS to my friend, when transferring everything over I lost Pokemon Dream Radar which isn’t cool cause it was a paid app and there was literally no way for me to get it back. It was only 3 or 4$ but that’s besides the point. Also, the whole PokeBank debacle is ridiculous. I understand that they don’t want to jump the gun and announce another date that would be too early but at least provide your fans with some feedback on how the whole testing process is going. Saying something like “We’ll let you know soon” and 9 days later still say nothing is silly IMO. Anyways I won’t be abandoning Nintendo anytime soon, I just find some of their decisions to be frustrating after supporting them for so long.

    • MrRobbyM

      Agreed. The e-shop or whatever they call it isn’t the best system. It’s not easy to find something all the time. Something as simple as a demo took me longer than it should have.

      I think having a more connected experience would also be good for them. I think Nintendo has been playing it safe for far too long and that’s what got them in the position they’re in right now. They need to expand onto smartphones with apps and other ways of being connected to the Nintendo world outside of the console.

      • Laer_HeiSeiRyuu

        What the hell are you doing then? There is a tile that says GAME DEMO on the front of the page.

        The Eshop interface on the WiiU is better than on the 3DS imo, but the both work. Though trying to search for everything is a little more difficult on the 3DS because the DSI shop was shoved into it.

    • Laer_HeiSeiRyuu

      They didnt have it in the cloud. Now they do. So they need to let you add more systems to the cloud.

      Before they didnt have it in the cloud and its nice not to have things in the cloud but that is no longer the case.

    • Spirit Macardi

      I actually think the eShop is pretty easy to use. The Wii U version especially. And Your purchases are recognized by your account, just they’re also tied to only one console at a time. But even that isn’t a problem, since if something goes wrong you can send the console in for repairs and they actually send you back the same one you gave them (as opposed to a random “refurbished” one).

      I’ve even seen people who had Nintendo consoles stolen, and they just called up the technical support who were all too happy to link the purchases of the stolen console to a new one.

      Now what I do wish they’d do is standardize Virtual Console purchases between the Wii U and 3DS. Make it so buying an old game gives you a playable copy for both consoles. At least for titles that are shared between them, such as NES games.

      And on the topic of the Virtual Console, we need more supported consoles for the Wii U. The Master System, Genesis, TurboGrafx-16, and Nintendo 64 have so far yet to be seen on it save for in the Wii compatibility mode. It would also be great to see Sega CD, Saturn, and Gamecube games on it. Plus emulation for the N64′s controller expansions (rumble for games that supported it, and virtual memory cards to allow for games that didn’t save to the cartridge).

      • icecoffemix

        It’s good that sending in the console to get your digital purchase is acceptable for you, even though it’s 2014, I guess.

      • lanmanna

        You would know it isn’t acceptable if you’ve ever played on 360, One, PS3, or PS4.

    • Kj Kim

      and free region codes

    • http://www.isfuturebright.com/ Silvio Carréra

      This has to happen. They just make everything difficult to people that buy their hardware >.<

    • Kaien

      How it works on Nintendo platforms? (I only had old handheld ones, so I dunno).

      • icecoffemix

        Purchase are tied to your account and device, so you have to call Nintendo (and sometimes need to have lost property report from police) if anything happen to your device.

        If you live outside area where there are no official Nintendo rep though, you’re SOL.

        • Kaien

          Thanks.

  • hng qtr

    “Iwata added that sales were better in Japan, but that Nintendo needs to do a better job of keeping track of trends in the west.”
    I hope that doesn’t mean pulling a Capcom and making their traditional franchises more “westernelized”.

    • BobTheCat

      Resident Evil 5 was Capcom’s biggest best-selling game. Purists may not like it, but broad global appeal equals sales.

      • hng qtr

        Well, yeah, but was it as good as the old games? I’m not a Nintendo investor, as a consumer I could’t care less about how well a company is doing if their products aren’t interesting to me.

      • hazelnut1112

        And that game lead to the series’ downfall after that, minus Revelaitons.

      • Laer_HeiSeiRyuu

        Resident Evil 5 piggy backed of Resident Evil 4.
        And was no where near as good. But Co-Op + Action game + super awesome predecessor = money.

        RE6 then went terribad.

    • Daniel Jeanbaptiste

      nope just means they would probably offer at cheaper prices for retail games. Imagine $40 Wii U games starting next month.

  • malek86

    Hopefully this means leaving more freedom to Reggie and Shibata. Iwata alone can’t keep track of every market in the world. I’m surprised that a company as relatively big as Nintendo, was still acting so much under the control of one region, instead of leaving other divisions to do their things (with constant communication, of course, lest you end up with a situation like the old Sony).

    • idrawrobots

      I honestly do not believe Reggie understand the US market.

      • malek86

        That we’ll need to see. I think up until now, he just hasn’t had nearly as much decision power as he needed to make a difference.

        Now that he’ll likely get it (assuming Iwata doesn’t just get the last word on everything…) we’ll see if he’s capable or not.

      • staplecoffee

        This. I have a feeling Reggie is and always been just a PR/marketing guy in the US for the dudes in Kyoto. I mean, he seems has no creative control within Nintendo.

      • ronin4life

        Considering Reggie always showed enthusiasm for those rpgs and had to say “No” For 6 months and then Iwata made himself president of NoA, I would say he has been an adviser/figure head and nothing more.

        Something I have been saying for YEARS, that Iwatas recent comment seems to verify.

        • Yause

          Be careful not to read too much into corporate doublespeak.

          Nintendo of Japan certainly controls the strategy for Nintendo of America. However, that doesn’t necessarily mean they micromanage all details down to the last title to be released. In that regard, NoA’s directives are to focus on mass market hits, but in carrying out that role, there’s almost certainly some freedom to decide on product line. The caveat is that if a niche game bombs, NoA leaders are then accountable for having made decisions that are contrary to strategic directives.

          In short, the safe (and corporately responsible) approach is to avoid niche RPGs, which goes for any president within a large publicly traded game publisher.

          The whole “I wanted to bring X out, but market realities, shareholders, or corporate strategy dictate otherwise” is a common PR tactic to defuse criticism. It’s used by numerous presidents in the industry, who claim to love hardcore games (thus appealing to their most vocal customers) while suggesting that their hands are tied.

          • ronin4life

            Except he showed enthusiasm and optimism that this would happen, then had to come back a few weeks later and drop a “No” bomb. There was no corporate buck passing or blaming, and he has taken the heat himself ever since. And eventually, they did come; something I have long believed was part of a larger attempt to attract the EU regions that have been resorting to importing since the SNES days. Their recent behavior was centered around trying to recover a dying market with higher currency returns for them during an especially weak Yen to Dollar, and also explains a small portion their instance on keeping things Region Locked.

            But with Nintendo recently catering to the EU with earlier releases that often come with special bonuses and Iwata officially becoming head of NoA, it has become all the more obvious that HQ pretty much runs the show. And with this comment, perhaps that is going to change in a big way: “The wrong instructions” and “I can be an antenna for JAPAN” imply a corporate strangle hold he may begin to loosen up on.

      • kylehyde

        This. Also he never tried to understand the Latin American market, for example, Sony and Microsoft make big campaigns for the PS4 and XBox1 in Mexico City but I never saw one for the Wii U. Even their games (sony and microsoft) get a lot of ads on the Insurgents’ Avenue and nintendo doesn’t even have one, not even for a Mario game.

      • Christopher McNair

        If Reggie is left to do things on his own, the white Wii U might not have made it to the U.S., since Reggie says we don’t like that color for game consoles. Also, “X” would probably never get localized, since he was the main reason the “rainfall” games didn’t get localized until a movement arose. Reggie didn’t want the Wii U to have a pack-in game either. His body may be ready, but his mind is not ready to do what’s good for gamers.

      • Laer_HeiSeiRyuu

        I hope Iwata is looking for a new CEO to go with Reggie

  • PoweredByHentai

    I think a good chunk of Nintendo’s current misfortunes with the Wii U have to do with how thoroughly Iwata pursued his coup d’etat.

    Here’s a pretty good summary of Nintendo’s history of corporate governance:

    http://www.neogaf.com/forum/showthread.php?t=699964

    Of particular interest is how quickly Iwata swept people out once he was in charge.

    • GH56734

      “Swept people out”? They retired.
      Promoting people to replace retired people is now a “coup d’etat”?
      And the omnious “Will Arakawa do something to stop the devious Iwata from his evil anti-smartphone schemes” is so ridiculous that it’s not funny. It’s not like Yamauchi objected to all of these decisions either.

      • OneOkami

        I didn’t read the article I’m just making a general statement. Sometimes people really are forced out or are strongly “encouraged” to step down and are allowed to officially “retire” in order to save face to the public eye.

        Steve Ballmer at Microsoft is a prime example. He’s retiring as CEO of the company, but anyone with inside knowledge will tell you it’s really because the board made it clear to him it was time to go. On his owns terms he would not be doing this right now.

        Mack Brown, head football coach at the University of Texas is retiring, but was because the university president told the athletic director that a change needed to be made with as the team has been underachieving. Of of respect for what he was able to accomplish with the university, was able to step down, “retire”, but he was really being forced out.

        So in general don’t always take management retirements at face value. People can be and sometimes are politely shown the door.

        • GH56734

          You have a good point.
          However in this case the ones who resigned have more power and influence than Itoi could possibly dream of having: they are the elders after all, and this is a Japanese company. While Yamauchi did appoint him, he made sure every decison he does is approved by him, and even appointed someone for the sole task of supervising him and reporting his actions.

      • PoweredByHentai

        Yamauchi did groom Iwata to take over, but after Yamauchi himself resigned from his position as President, there was still Atsushi Asada to contend with.

        It was after Asada retired that you had this period of seemingly nothing going on and then suddenly having 4 people retire or leave.

        The last time 4-5 people retired or left Nintendo was back in 1999-2000 under Yamauchi. That itself was also kind of interesting in its own way.

  • BobTheCat

    I believe this was due to the Wii U being more than it needed to be. I’m convinced a budget console with reasonable graphics and maybe a slight upgrade on the wiimote would have sold well. People didn’t but the Wii for any other reason than the experiences available on the console.

    Third party didn’t abandon Nintendo due to the console’s capabilities specifically, they abandoned it due to the low player base. They go where the money and players are.

  • grevlinghore

    It´s simple: Give up on all the unnecessary gimmicks and get some real flagship titles out. When he says “The way people use their time, their lifestyles, who they are—have changed, If we stay in one place, we will become outdated.” – it sounds like he´s planning on making even more gimmicks that nobody ultimately wants or needs. What gamers want are good games, that´s it. It´s true that we have all kinds of portable devices like touchpads and i-phones and whatever, but that´s not where real gamers have their hearts. Give us another Gamecube with updated hardware, and start pumping out interesting titles – see if that won´t do the trick.

    • hng qtr

      It didn’t the first time they tried.

      • grevlinghore

        I assume you´re referring to how the original Gamecube sold less than its competitors? I´m pretty sure that´s mostly because people had this weird fetish for DvD-compatibility back then, which the Gamecube didn´t have. That, and of course teenagers´ desire to be “mature”, therefore steering away from Nintendo, which they perceived as “childish”, which is a trend that – while it makes no sense – we see today as well.
        And since the end of the Gamecube-era, Nintendo have been all about figuring out ways to incorporate new technology and ideas into their consoles, being the innovators of the gaming industry. I just personally think that motion-controls and multiple screens and what have you, only carry their weight in like 2 out of 10 releases (Ôkami, for instance). In the remaining 8 cases, a classic Wavebird controller would have done the job equally good or better. F-Zero is a perfect example of a franchise that´ll always work best with the classic control-scheme.
        You know, I guess what I´m most skeptical towards is that Nintendo might be limiting their own options by sticking to their gimmicks. I mean, if you´ve made a decision to have a system centered around gimmicky controls, you have to make games in a way so that they fit this scheme; you can´t make a game in whatever way you please anymore. In short: games are built around gimmicks rather than vice versa, which can´t be very healthy in the long run if you think about it.

        • Laer_HeiSeiRyuu

          Tearaway is a game built around the PS Vita and its bloody amazing.

          I see people complaining about NIntendo not developing Super Mario 3D World entirely around the gamepad because they wanted to make a local multi game. Which is different from Super Mario Galaxy./

    • BobTheCat

      The gimmicks are what sells the console; I’d even go so far as to say that was the major appeal of the Wii. Despite gamers love (and my own love) of the Gamecube, it wasn’t that successful. The casual focus turned the Wii from being a console of limited sales and appeal to one of huge sales and broad appeal.

      • TempestTwin

        If that were true then why would the Wii U be in the state it is in now? Apart from the fact that the Wii U lacks games in both the first and third party department, the gimmick of the whole Wii U pad is simply not working.

        • Kaetsu

          I think it’s mostly due to the fact that games aren’t actually doing anything innovative with the gamepad aside from Nintendo Land.

          • Laer_HeiSeiRyuu

            Deus Ex Human Revolution.

            The problem is not enough Nintendo games for a NIntendo console.

            The other problem is this content needs to be surprising and fantastic. To drive that word of mouth.

        • BobTheCat

          It is a gimmick, but it is not a good gimmick imo. The wiimote brought some interesting experiences: group play (as in party games), fitness, sports, and other things to appeal to the casual market. I believe the Wii U’s gamepad is not a compelling enough concept for people who aren’t gamers.

          • Laer_HeiSeiRyuu

            Honestly to me, the gamepad is something meant for your audience. It’s great for horror,strategy,puzzle,rpg and multiplayer(Online and offline) games.
            It needs an RTS too.

            Its actually fun. Nintendo’s problem is delivering that content in a timely manner and showing how its fun.

        • http://linkapics.tumblr.com/ Linka

          Something tells me that while Nintendo does need to up their release schedule, the Gamepad is not what the problem is.

          The problem is that they named it the Wii U, and it’s been repeatedly proven that there are many people who don’t realize it’s another system entirely, especially in the West.

          • grevlinghore

            Yeah, what´s up with that? Like, 4/4 people I´ve spoken to on the subject did not realize the Wii U is an independent console, so I had to explain it to them. How do you miss out on something as obvious as that? I don´t understand xD
            Sure Nintendo have never been the best at advertising for themselves (in fact, they´ve been horribly bad at it most of the time) but come on! Shape up people! :p

          • http://linkapics.tumblr.com/ Linka

            Because the shame of it is, people do not pay attention, and Nintendo focused on the Gamepad, not the console.

            I love the gamepad! I think it’s the best thing, and it feels good, and it’s great for some strange form of in-house portability or privacy. But Nintendo, by focusing on the Gamepad for their information and news and press, and giving it such a similar name to the Wii, got it into people’s minds that the Gamepad was an add-on to the Wii– an add-on that you can’t even buy in stores.

            Let’s be honest, if Nintendo had the Gamepad available to buy from the start, there would be a lot of angry people around. Nintendo was smart actually to not offer it to buy separately, at least in America. But it doesn’t help that there’s even cases of stores that don’t properly advertise the system and try to sell it.

            And Nintendo, very honestly, needs to spend money in getting out proper information and advertisement.

          • Laer_HeiSeiRyuu

            That’s why they’re having this conference. That operating loss is due to increased investment in production

            I wonder how much that operation loss is biting into their profits. Considering they managed to be in the black last year.

          • http://linkapics.tumblr.com/ Linka

            Nintendo, let’s be honest, has a lot of money. But they’re still a business, and being in the black helps keep stocks and profit.

            While I don’t think they’re in any sort of severe trouble, or even to the point where they’d have to go multiplatform or go to smartphones or anything, they should still work on getting the interest up for their systems, especially the Wii U.

            I’m looking forward to what the conference brings.

          • Laer_HeiSeiRyuu

            Im also looking forward to their plans of attack for the next bout.

          • TempestTwin

            True, that is a problem, but the problem I see with the gamepad is that third party developers simply do not want to be bothered porting a game over to Wii U to work around the Wii U game pad controls. If nintendo would of bundled a Wii U pro controller with most bundles, then maybe third party developers would be more inclined to release more games for the Wii U.

            Naming the console Wii U was a stupid move. I saw it coming when they first announced the name. My friend told me when he went to the store to buy zelda WW HD the lady at the store asked him if he knew it wouldn’t work on the normal wii. That alone tells me how much confusion people would have between the 2 consoles.

          • http://linkapics.tumblr.com/ Linka

            I guess, but on the other hand, they really don’t entirely need to focus as much on the Gamepad controls– at least not to the extent that porting something to the Wii would’ve involved. It helps that the Gamepad does have the normal buttons and joysticks and everything– but the Gamepad does offer convenience when a developer uses it, even as just item management or maps.

            I think once we get into the next year or so, a lot more devs aren’t gonna be focusing too hard on the Gamepad’s touch controls, anyway. Sorta like how the DS dropped being so touch-focused outside of specific games after a while, and it did better for it.

        • Guest

          Aside from what the others said, they failed to explain the need to own one to the several markets they tried to sell it, starting by their lackluster marketing campaign.

        • Nana

          Your argument is silly, because a gimmick CANNOT WORK without the associated games.

          Duh.

        • yomachaser

          Why would anyone want a fake tablet?

          • Laer_HeiSeiRyuu

            Its not a tablet.
            Its a Game Pad.

      • Istillduno

        And then as predicted, the casuals finished with their toy and didn’t give a **** about the WiiU because the Wii was collecting dust anyway.

        Yup, that’s working real well for them now.

        • BobTheCat

          I don’t think Wii fatigue is the issue here. This is a consumerist market; if a product is interesting enough, even with minimal additions, people will still buy. The problem is making it feel fresh again.

      • Hound

        Had to go rather far into the comments to find someone saying this..
        The Wii, like the gamecube had few noteworthy 3rd party games compared to its competition. However, its motion control gimmick put the sales over the top.

        Right now, the Wii-U is a tablet + TV, and Nintendo really hasn’t emphasized the “revolutionarily appealing gimmick” that makes the device a must-have for the family.

        And, much like 3rd party developers have stated, Nintendo’s WiiU hardware was made first and 3rd parties were expected to make games for it after it had been released under Nintendo’s personal specifications. They’re not about to jump aboard and start making games exclusively for a console simply because it exists. Nintendo would need to assert market dominance before such a move would take place. That’s why Nintendo had to partner up with Sega for Sonic exclusivity, and provide assistance for smaller developers in order for them to support the console with games like Bayonetta 2 & SMT x Fire Emblem

    • http://LevelUpGeneration.blogspot.com/ KALiverin

      I disagree. What many people label as “gimmicks” have provided me a lot of enjoyment when I play games. People will say the touch screen is a gimmick, but I enjoy using it for certain games like Wind Waker because it streamlines the process of item selection. Plus, it’s handy having a map in my hands, so I don’t have to pause the game constantly. Little things like that make some games more streamlined and accessible, which a lot of people seem to not appreciate for some reason.

      And I also enjoy off-tv play when I just want to lie in bed and relax with a game. The gamepad has been nothing but a positive experience for me, enough to make the Wii U my console for third-party games, that is if third-parties actually bother to make content for it.

      While I don’t think the touch screen has been used to its full capacity yet and Nintendo needs to start getting on that, I also don’t believe that gamepad is a gimmick in any way.

    • Namuro

      While I respect your opinion, I think the PS4 and the Xbox One are enough. I’d hate to see 3 similar consoles on the market. Someone needs to be the “different” one, even if it’s a risky position to be in. You know, the more choices, the better!

      If Nintendo stops innovate and produce all the so called “gimmicks”, I would have never experience unique joy like when I punched someone in ‘Wii Sports’, or being so surprised when I found out how to solve a puzzle in ‘Trace Memory’ via the use of the 2 screens. Even now, I still use things like the 3D feature in the 3DS, a lot! Playing Monster Hunter 4 in 3D is a whole new experience for me, that no other platforms can provide.

      In the end, I’m just really glad that Nintendo is trying to be different. I hope they learn from their past mistakes, continue to improve themselve, and continue to wow us all with their unique ideas.

    • Zenthos

      Glad someone said it. They need to stop relying on gimicks. While the wii may be an exception because it inovated gameplay styles by having imotion controls for games like skyward sword, the wii u game pad doesnt offer anything new that we havnt seen before. All it adds is a second screen to look at for games that have maps that would only take 3 seconds to pause and look at, but instead being able to look at it in game. Or maybe your family wants to use the tv, and you can switch to the gamepad. While it may a little bit of more convienyence to have, Those features alone dont justify why people would buy the system. The gamepad alone could be worth 50-100$, if removed that off the wii u, it would be a significant price difference from before. The gamepad isnt worth the buy for a wiiu, the games are. Until mores games comeout, i dont see why anyone would want to buy one. Games first, gimicks last.

      -typed on phone

      • Laer_HeiSeiRyuu

        Nintendo’s been relying on gimmicks since the NES.

        Online? Was a gimmick, try again in 20 years, lol.
        Having a sidewise controller with a Dpad ? Gimmick. Towers were all the rage.

        Adding more buttons to your 16 bit system? Gimmick.
        SNES was far more powerful than the Genesis too. Barely outsold it.

        N64?
        3D GAMING? REVOLUTIONARY.It runs at what framerate?
        Sub 25fps? GIIIIMMMMMIIIICCCKKKKKKKK
        Wait what? You can move around with this analog stick? What is this funky looking controller? Whats that? Golden Eye? Sure Ill try. *2 days later* HO MAH GAWD THAT SHIT IS TIGHT!

        VB? More 3D gaming? I have to stick my face to? I dont like this.

        Gamecube?
        LETS MAKE THE BEST CONTROLLER THAT EVER EXISTED WITH THE BEST HARDWARE THAT WE EVER MADE. *Here lies the WaveBird, Killed By Droughts and Sorely Divisive Mario & Zelda games*

        Wii? Hmm this motion control thing isnt working with this separated GCN controller… lets make it like a remote resembling an NES controller, * NES revives *
        But hold up, nobody is making good games for everyone on you? Why’s that? TEH GIMMICK. TEH MOMMY AND PAPPY MONEY. What? You want more than niche games? Hahahah we’ll give you Bully and GodFather.
        And Deadspace :> And Rail Shooters.
        Teehee.

        WiiU? OMG ITS SO POWRFL. 1 Week later? What they wont let us control their online? SCREW EM. YUP THAT”S RIGHT FOLKS, THE CPU IS SUUUPPPERR SLOOOWWWW. NEVERMIND IT MEANS ANYTHING FOR THE GAMES THOUGH. LOL.

        Go kill yourself THQ.

        I didnt mean it ;_;
        UNCANCEL YOUR GAMES RIGHT NOW.

        YOU TOO LUCAS ARTS. HOW COULD YOU DIE LIKE THIS AFTER YOU BANKED OFF THE WII? HOW? HD Development is costly?

        Maybe we shouldnt have sent all those devs to work on the 3DS…. Oh shit.

        *Launches January Nintendo Direct button*

    • Nana

      No, because while I hate motion gaming with burning passion, what you cry about as gimmicks might be the next thing that massively changes the way gaming is done.

      Remember another of their gimmicks? A certain tool you now use to navigate through 3D worlds, found on every controller?

      Think a bit about it. We need Nintendo to work more on “gimmicks” – but do it properly.

      • grevlinghore

        But that´s just the thing: I don´t want any of that “next big thing that massively changes the way gaming is done”.
        We´ve had motion controls, we´ve had dual screens, we´ve had 3D and by now we´ve even had the Oculus Rift. They´re all clever innovations, and every kid growing up in the 90´s dreamed about gaming with things like them, including myself. But no: I want “gaming” to be as it was, NES through GC – one screen and a comfortable controller, and maybe a gimmicky game here and there just as long as it´s developed with passion rather than being created for the purpose of fitting in on a gimmicky platform.
        Unlike you, I don´t even “hate” Nintendo´s gimmicks. I´ve rather enjoyed quite a few games that make good use of them, although more often than not, a classic controller would be an equally good or better option.
        My main points that I´m “crying about” really come down to:
        1. Having platforms that are fundamentally based on gimmicky controls limits rather than expand your options when creating new games, because new games will have to be made with those gimmicks in mind, and tweaked accordingly.
        2. If Nintendo used less resources on innovation and gimmicks, they´d have more time and creativity to pour into developing and releasing the games that their fans are craving.

        • Laer_HeiSeiRyuu

          Their R&D department is separate from their game development department.

          You’re main points are poorly constructed and ignorant of their internal structure. Which they’re attempting to streamline their pipe to ensure they can work as efficiently as possible.

    • yomachaser

      Please stop with the “real” gamer logical fallacies, pc and mobile (I consider them very intertwined) have been out innovating Nintendo for a while now and a suped up gamecube isn’t going to be enough.

      I fully agree that they need to put out good games but they also need to carve out some fresh identity for themselves because right now it’s pretty confused and people aren’t buying.

      Personally I think they shouldn’t make another console and should go all the way to making a tablet that can have a console mode by syncing bt controllers to it and using hdmi out to tv.

      The Wii U would have worked IMO if it wasn’t a pretend tablet.

      • Laer_HeiSeiRyuu

        The WiiU’s something they’ve been prototyping since the Gamecube era. and who the hell is going to out innovate nintendo with iterative devices?
        Valve’s the only people that seems to be on the same wavelength in the creation process

  • デ オオカミ

    Maybe one reason Nintendo sells better in Japan is that I pay 30€ to import a Japanese 3DS game compared to 50€ when I buy the same game domestically.

    • AokiShizuku

      I could have sworn imports are more expensive than domestic games. Where on earth are you buying your games?

      • デ オオカミ

        Nin-nin games for one. It helps the yen is pretty cheap right now though.

        • AokiShizuku

          Nin-Nin games? -Googles them-

          Holy wat their 3DS consoles are cheap! So long CDJapan.

          • Demeanor

            I was able to get the Senran Kagura Shinovi Versus Nyuu Nyuu Deluxe Pack at Nin-nin when it was sold out pretty much everywhere else.
            Recently preordered Uta kumi 575 there too.

          • AokiShizuku

            I used to shop at Play-Asia.

            So foolish of me.

        • British_Otaku

          Thanks for the recommendation, duder.
          It isn’t often I can find rational prices, preorder bonuses AND limited editions in one place. I’ll be using this site a lot in the future.

        • Spider-Man

          You are a god send, you’ve given my wallet strength. Nin-Nin games for me. Spider-Man thanks you.

        • Slayven19

          That’s for the site bro, this is like saving hundreds of dollars on my none existent car insurance.

    • malek86

      I have my own theory on why the 3DS is not doing that well in Europe when compared to the USA. It’s likely because in the USA phones are sold on contracts, so people can buy a high-end phone for small change and then they can choose to buy a 3DS with the money they have left. In here, phones are rarely sold on contract, so people need to splurge 500€ for a high-end model, leaving them little willing to buy another device… unless it’s another high-end phone the next year.

      As for Japan, that’s probably got more to do with how they have a whole lot of support and the players are more used to portable consoles anyway. And even then, things in Japan too are starting to look not as great as before.

      • bloogeyz

        I don’t know where you live in Europe but in England the majority of phones are sold on contract

        • malek86

          Continental Europe is quite different. And Iwata said that they are having some trouble here.

        • Emsa

          Sweden and the other scandinavian countries also sell the majority of phones on contract.

      • James Enk

        i think the reason the 3DS and Nintendo in general is not doing well in Europe is because most people here are into Sony, CoD, FIFA/Pro

        • Laer_HeiSeiRyuu

          Nintendo’s strong in France and Germany.
          3DS is the top selling device in Europe for 2013.

          • James Enk

            yeah sry the “not doing well” was a bit too much:) but i do believe what i wrote above, so Nintendo is not doing as well as it could have

          • Laer_HeiSeiRyuu

            I think the reason is people streetpass in france more.

  • http://LevelUpGeneration.blogspot.com/ KALiverin

    I think it’s important for Nintendo to increase their Western presence. While I love Japanese games and grew up with them, the focus of our industry has shifted dramatically since I was a kid, and the gaming audience as a whole has increased. We’ve seen the creation of so many new franchises and new genres that it makes Nintendo look like they’re stuck in the past. Iwata is a great CEO, but North America is still a foreign market to him, so there has to be people here that can take more control.

    I don’t know if this would ever happen, but it would be nice to see a Western development branch who can make the same types of polished experiences you get from the Japanese side, but with a Western focus. I’m not talking about games that have tons of blood and guns for the sake of having blood and guns. I don’t have any ideas of my own, but there are tons of games out there to get inspiration from.

    If that doesn’t happen, I would at least like to see them partner up with Western third-parties to make some killer exclusives like they’ve been doing with Atlus and Platinum Games recently. I’ve been longing for a Perfect Dark successor for years and there’s gotta be some former Rare devs out there who would be willing to do one.

  • James Enk

    “In Japan, I can be my own antenna, but abroad, that doesn’t work” if they actually get it, good for them personally i care more about games made in Japan but it’s true that the west is a bigger market

    • mirumu

      I found that comment interesting too for other reasons. Iwata himself has indicated he’s in favor of region locking in the past (See article link below), but I wonder if he’s open to this being a case of his antenna not working abroad as well? Just a thought.

      http://www.ign.com/articles/2013/07/03/nintendos-president-discusses-region-locking

      • James Enk

        i don’t think region lock is part of the problem no one really cares about it, but maybe you are right and they would change their approach to it

        • mirumu

          That’s precisely my point really. In some places people don’t care about region locking because they get the vast majority of the games anyway. In other parts of the world where the games releases are more sporadic people care a lot.

  • 愛憎

    Good luck, Iwata!

    I hope they can make a comeback with the Wii U. I would like to buy one, but the games just aren’t selling me yet.

  • hazelnut1112

    So there will be a big press event for Nintendo at the end of this month.
    Wonder what Nintendo will announce and say on that day.

    • Guest

      Giving up on the console market and focus on handheld or go 3rd party?

      • hazelnut1112

        That would be the dumbest move Nintendo could ever make. It will no t benefit them at all if that were to happen.
        It’s always people saying that they should go third party or mobile.
        “What, why can’t I play Nintendo games on my hone or Xbox and PS3/4?”
        “Wow that Nintendo game actually looks fun. Why do I have to buy a Nintendo console to play all these NINTENDO games?”
        This is how stupid the people that suggest this for Nintendo to go 3rd party are.

  • Ben Green

    The 3DS sales are so underrated by most people. It has mostly been the #1 best selling hardware ever since it’s release and continues to sell majorly (hardware and software wise), sure the Wii U is a giant train wreck, but a company like NIntendo isn’t going to be “bankrupt” or “doomed” anytime soon, not when they have the #1 best selling hardware in the market

    • mirumu

      It’s the general trend that’s the problem. Compared to last year 3DS sales have been down. That they cut their own 3DS sales forecast by 4.5 million isn’t meaningless. At this moment in time they certainly aren’t doomed or inevitably going to go bankrupt, but they can’t take their #1 spot for granted. The 3DS is doing great today, but it’s tomorrow they’re worried about.

      I honestly don’t see this statement as bad news at all. I see it as Nintendo recognizing the problem exists and actively trying to do something about it. It would be far more concerning if they did nothing and pretended all was fine.

      • John Diamond

        https://pbs.twimg.com/media/BeNAZ5bCYAA0g-W.jpg:large

        gotta say though.
        they’re making a lot of money

        • mirumu

          Certainly have, although their net profit based on their general trading hasn’t been so healthy the last few quarters. Negative the last two. They’ve done a few one-off transactions to keep the gross profit in positive territory this year. Smart accounting, but that isn’t something they can do regularly. Their results for the current quarter will be interesting to see.

          Over 460 billion yen in cash reserves though is a great position to be in.

          • John Diamond

            like, seriously don’t get me wrong. This situation isn’t good at all, but it’s not like this is the end of nintendo, or they’re probably gonna drop out of the console business one day crap i keep hearing.

          • yomachaser

            The console business is almost gone except in name. The current 2 main consoles are off the shelf pcs and steambox pcs are just getting started with their bid to pull people past even using the term console.

            If Nintendo doesn’t make something either based in mobile or pc for their next “thing” they will be in much deeper shit that even now.

          • John Diamond

            `i know microsoft has their smartglass, windows 8 and windows phone stuff to help with the xbox one.
            but what does sony have?

          • Laer_HeiSeiRyuu

            Fit bit rip offs

          • John Diamond

            wut

          • Laer_HeiSeiRyuu

            This is the CORE.

            Tis a fitness tracker that can go up your rahs!
            (Joke from CES. CopyRight of Mr Takuma.)

    • malek86

      Having the best hardware in the market doesn’t necessarily mean guaranteed success (also, let’s see if the PS4 will have something to say about it). As you can see, they are now projecting losses again.

      There was a time when the GBA alone could cover the GC’s losses, but now things are probably a little different. The 3DS is profitable, but apparently not enough to cover for the Wii U. That’s probably becuase the 3DS itself is not as profitable as they were hoping it to be. In other words, I wouldn’t say it’s “underrated”. It’s certainly the most troubled Nintendo handheld since… well, ever. With time it should sell more than the GBA, although it will likely need longer.

      To give a vague idea of the 3DS’ problems in the west: the console will have sold 12 millions in the USA in roughly 3 years. For comparison, the GBA sold 34 millions in less than 6 years. And there’s no guarantee things will get better. It’s already having trouble growing, despite Pokemon.

      No way Nintendo is “bankrupt” or “doomed”, but closing your eyes and pretending that everything is fine is not a good way to solve problems.

      • Psycho Punch

        I remember they slashed the price of 3DS only 6 months after release. I’m guessing they’re hoping to make profit by selling more units, and it’s probably not selling enough for them to recuperate. I have an impression though that even after the price cut, each 3DS unit sells for profit.

        • malek86

          Chances are that it didn’t before. Especially at the time of the price cut, stereoscopic 3D must have been an expensive technology, even for such a small screen.

          Even now, though, they are probably not making as much money on a $149 3DS as they were making on a $129 DS. They didn’t even include a charger in the XL: that sounds like they were desperate to make a profit on each unit sold. And software also doesn’t seem to be selling as well as it did years ago.

          • Psycho Punch

            Yeah, you have a point. I also remember they’re being ordered to pay some patent holder for the camera.

        • Folk Hellfang

          If you look back at their fiscal year for 2011, the year the 3DS launched, they reported a 900,000,000 loss if memory serves. To be fair, I don’t remember if that was Yen or dollars, but it was tremendous and all because they misread the market. The 3DS price drop destroyed their earnings that year. Of course, at that point they didn’t know if Monster Hunter was coming to their platform. Pretty sure they could have kept selling them at the original price, in Japan at least, well into 2012 with an early Monster Hunter 4 announcement.

  • Tsurugi

    The problem that Nintendo only thing about Japan, they only release games in Japan, and forget about Europe and USA

    • AokiShizuku

      I don’t know about you but games on Nintendo consoles have been getting more localizations than ever before. A huge majority of my 3DS library that I imported got releases or are confirmed to be localized (Senran Kagura, PXZ, FE:A, AA vs PL, MH3G/U). It’s the same case with the Wii U minus a few exceptions (but DQX and MHFG are terrible). Another thing to think about it’s not always Nintendo’s decision when a title gets a localization or not.

      • Tsurugi

        But like malek86 said Nintendo need to let other companies release their games, not Nintendo first see if this game could go to that place to see if they will translate or not, I know that 3DS public is more for children but even adults have, Nintendo only need to put restriction age on the games like in the consoles

        • AokiShizuku

          Like I said earlier, it’s not always Nintendo’s decision if they want a title to be released outside of Japan. Some companies choose simply choose not to look for a publisher to release a game outside of Japan. The 3DS already has parental controls IIRC. The library ranges from young children to adults with games like Inazuma Eleven to Resident Evil. So I don’t think Nintendo is worried if about ratings (Heck, Senran Kagura made it out of Japan).

          Anyways, with the way things have been going for localizations just give them time if anything. Last year was a good year for 3DS for all regions. I’m sure this one will be too (Hopefully a good year for Wii U as well)

    • malek86

      If anything, I’m seeing a lot more effort by Nintendo to actually localize some games this time around, and not just their own, but other companies’ games as well.

      I’m just not sure that’s the answer, especially in Europe.

  • Klarktastic

    Weaker than expected 3ds sales? Dear lord what were they expecting!?

    • mirumu

      18 million. The revised forecast is 13.5 million. It appears they were relying on their end of year sales to close the gap.

    • malek86

      18 millions, which admittedly looked like a bit too much even to me (guess they were hoping on Pokemon and MH and all those other games).

      That said, given all the releases, I was thinking 15 millions. They cut it a lot more than even I thought.

      • mirumu

        I suspect they may have also misjudged the the impact of the PS4 and XB1 in the US and Europe as well. Handhelds may rule the roost in Japan, but the 3DS holding the number one spot in the US may have led them to believe the same had become true elsewhere.

        • malek86

          Well, things might still change then. I don’t think the X1 will repeat the same performance next year (unless they cut the price quickly, and even then, it likely won’t). And the PS4, once the hype is over, will start catering to a different target. I wonder if maybe next year the 3DS will sell more than this year, especially on Christmas.

          • mirumu

            There’s also market saturation to consider. I think the 3DS has plenty of room to grow, but the PS3 and 360 were in a different stage of life and not the most effective competition. It will be interesting to see where the X1 and PS4 settle at in due time given they too have plenty of growth potential.

        • Laer_HeiSeiRyuu

          3DS has the number one spot everywhere. They want to increase their hardware sold not keep it the same.

    • hng qtr

      Way too much..

    • Folk Hellfang

      Monster Hunter 4 and Pokemon pretty much account for their optimism. 2013 was easily the most, please forgive me, “AAA” release filled year a handheld has ever had. The games that launched last year might be the highest profile handheld games to date.

  • Namuro

    I sure hope they can change themselves for the better, starting from this year. Good luck Iwata-san!

    Also, I get a little giddy when I read that part about “surprise consumers”. Most of the things they came up with just blew my mind. I hope they continue to do so…until I go senile and lose my mind…

  • Folk Hellfang

    Most of us are not business experts, but what makes this upsetting is that we all saw this coming. I own a Wii U and several 3DS units, for the wife and kids besides my own, and I enjoy them. I just want more to do with them, and I don’t want to buy the same game twice for each device. I really don’t care about the Wii U’s relative power compared to next gen, I just care about games that make use of the system’s features. For 2014 I just want Nintendo to be realistic about the world they find themselves in, monetize their back catalogue, leverage their classic IPs, and give us the kind of new IP only they can. I’m hoping for the best.

  • Suzaku Kururugi

    Talk about dyslexia.

  • Emsa

    Recipe for console hardware sales success:

    #1. Have great games ready at launch, not just teased and to be released in 1-2 years.

    #2. Have a robust online service with a unified account system across consoles with buys tied to account rather than machine.

    #3. Add an achievement system.

    #4. Differentiate your product so it isn’t confused with other products, let’s say by naming it closely to what your previous console was named and when debuting it only showing the controller, causing confusion for some wether it’s a new console or just a peripheral.

    #5. If you have a huge reserve of gold in your dungeon, don’t just sit on it waiting for a day when it might be needed, spend some of it to buy some exclusives and multiplatforms. That way you can avoid ending up in a situation where you need the gold reserve as well as make the hoard even larger.

    I haven’t bought a Wii U yet but I’ll buy one when X is released and have it alongside a PS4, but I really believe the above points would have made a huge difference.

    • British_Otaku

      You may as well cut out #3 as it has little appeal over the games being engaging and giving back through weapons, additional endings, areas and endings.

      #1 helps a bunch, but not when the product is marketed as stated in #4, most systems get buyers on promised titles which won’t release for quite some time as well as an okay launch library.

      • Emsa

        #3. was originally “Know your competition”, but I thought it was to generalized. Achievement systems are popular on PS and Xbox platforms, and not understanding this (amongst many other things) is one of Nintendo’s weaknesses. I was reminded of an article I read not too long ago where a 3rd party developer said that the nintendo developer guys didn’t even know much about playstation network or Xbox live, showing a severe lack of understanding the market they are active in.

        Engaging games and extra content shouldn’t be on this list, since those are things up to the game developer, not the hardware maker. Of course games should be engaging and have a lot of content, but can the hardware maker enforce this on anything but their in house developed games? (Which in this case would be the majority of games though… )

        • Haganeren

          It’s not as popular as you think either. Of course there is some achievement-oriented site but so are some fan community of Nintendo… Which didn’t save the Wii U.

          It’s a very niche system, not something you absolutely need for you console. Also, I myself think that achievement take away a lot of fun in your game. Like when you discover something which seem to be out of the game and an achievement pop to say to you “We are the developers, what you discovered isn’t new, we also though of it !”.

          Also, a lot of achievement pop during cinematic and ruins their atmosphere. I also don’t like the fact the developers MUST do this. It’s not fair to add them some supplementary works.

          • Emsa

            Achievements take very little effort to implement, I can attest to this as a programmer. Even indie games on steam have achievements.

            Achievements don’t affect your gameplay if you don’t want it to since you can easily turn off achievement popups.

            Of course it isn’t absolutely neccessary. But the effort to put it in is so small and it does make a difference. I’m not a hardcore achievement fan, I don’t care about getting platinum trophies or 1000 gamer score for all games. But I would still choose a multiplatform game on a console with achievements then one that doesn’t have achievements. And just as there are good and bad of pretty much everything in life that goes for achievements as well. Creating interesting and fun achievements, challenging achievements, or just some crappy ones just to have them there or badly designed ones, it’s all part of the developers challenges.

            I didn’t understand your first part of the text. What about achievement oriented sites and fan communitys?

            In the end my list was just personal opinion and was never meant to be taken as some kind of fact.

          • Haganeren

            I was referring of website like http://www.xboxachievements.com/ with a community which are focused on that kind of thing and say that even with them, I think it’s not enough to “make a console sell” which is the basis of your list. I don’t agree with your opinion that achievement NEED to be in a console in order to make it sell.

            As a developer myself, I don’t agree with you about the “easy to implement”. Having to add counter and variable all along the program in order to count what you do take always a little time… And testing it at the different part of the development take a lot more ! It’s a very boring task and quite time-eating too. Of course it’s not the WORST but it’s always something. (And even more if you have to make an “interesting and fun achievement”.)

            But i didn’t know you could disable the achievement popup ! That’s cool, I will check that at once !

          • Emsa

            I don’t remember ever claiming that achievements on their own can sell consoles. The purpose of my list wasn’t to list 5 things which by themselves would move lots of consoles, it was to list 5 things which together could move consoles. A recipe is a list of things you do to make something, not a list of things which by themselves make somehting. So no need to disagree with me on that point, cause it wasn’t what I meant and I don’t believe achievements by themselves can sell a lot of consoles either.

            I’ve very rarely visited an achievement site. I would be surprised if anyone I know did so regularly or even at all. The purpose of these achievement sites seem to be to get guides to get achievements, or to boast of your score, two things which I don’t do. Wanting an achievement system isn’t the same as wanting the score system Microsoft uses, which I don’t like. The people who visit these sites are hardly descpitive of the people who find a casual interest in achievements.

            My biggest reason for mentioning achievements is multiplatforms. Sony and Microsoft aren’t likely to stop enforcing their achievement systems, and almost all new releases on steam also have achievements. Which means that all the variables and counters are already there for multiplatforms. The only games that don’t have this is Nintendo’s exclusive titles.

          • Haganeren

            I only quoted the achievement website in order to search “What kind of people would buy a game/console for his achievement”, nothing more, nothing less. Of course there is not a lot of people which are that extreme !

            And my biggest reason for replying to you is that I think your list is great. (Even if I think Nintendo should have a “#6 Keep differentiate himself to the concurrence” because they are not at the same level of Sony or Microsoft) It was just the #3 which seem out of the place for selling console. Nothing more !

    • hng qtr

      #3. Add an achievement system.
      Why is this important? It always seemed retarded to me. What’s the point of achievements when they don’t unlock anything?

      • Emsa

        Depends on the person. A minority of people like comparing their score to other people, some people use it to get more gametime out of their games, others use it as a challenge.

        And why would achievements unlock anything? Achievements aren’t supposed to unlock anything, they are supposed to be unlocked.

        I own a 3DS and love it and I play it far more than I do my Vita, and I also play a lot of PC games with no achievements ( Although most steam games today have it ), so it’s not like I believe it’s a do or die situation. But as a programmer I know it’s easy enough to put it in there, it gives something to a lot of people who like it, and it helps sell multi platform titles to those who expect it since they would rather buy the version that has achievements than the version that doesn’t.

        Every time this topic comes up there’s always people who defend Nintendo, but compared to other parts of an online system or game development, achievements is a fraction of development time and wouldn’t affect the amount of content at all. Even most indie games on steam have achievements nowadays. In the end you’re not forced to care about it if it is there, but those who do want it are forced to make do without it and atleast buy their multiplatforms for other consoles, leaving even less desire for 3rd partys to develop for Wii U.

        • hng qtr

          “some people use it to get more gametime out of their games, others use it as a challenge.”
          And that’s the retarded part. It’s the same game with achievements or not.

          • Emsa

            I think you’re trying to make sense of something that just isn’t your cup of tea, just forget about achievements and understand that them being there won’t ruin your game since as you say “It’s the same game with achievements or not”, and the development cost for including achievements is so small that even indie developers include it in their games so you can be sure it doesn’t take away from content development. Achievements is a meta-game that a lot of people like, and since there are different way of seeing achievements, such as as a to-do list, or as a skill challenge, or just as a comparison to be used against others.

            Achievements as a meta-game is most apparent in games like World of Warcraft and Guild Wars 2, where the achievements can very much so become a game within the game, and some people spend a lot of time just working on getting achievements, others spend some time during downtime or over a cup of coffee.

            So while it may be the same game, achievements in them self is a different game, that you can either ignore or partake in by your own choice, but saying it’s retarded is a bit antagonistic. I don’t like twitch games or sports games, but I hardly think those who do like those kinds of games are stupid, I just accept that there are other forms of entertainment than the ones I like and/or understand.

          • Laer_HeiSeiRyuu

            Those have been in games forever. They just werent called achievements.And they werent system wide and forced to be made by developers if they didnt want to.
            But Sony and MS werent gonna have any of that.
            So now you have stupid things like. “Watch this cutscene, add +500 to your gamerscore)
            Microsoft needed something to sell you Xbox live with you know.

          • hng qtr

            I’m not saying they should remove achievements, I just don’t understand why would anybody consider them important. I mean, I just looked at my PS3 trophy collection and the ones I didn’t unlock and they’re all things I would end up doing anyway if I played the game long enough and/or liked it enough to try doing new things or challenge runs. It’s basically giving me stickers for things I was doing on SNES by myself.
            btw Kid Icarus: Uprising is “achievements done right, the game”.

          • Fallen_Persona

            You should understand if you play Catherine, complete the tower of babel, and then see how few people actually, you know, do that. However, I do think that trophies is a much better system, because I do dislike the concept of gamerscore.

          • Laer_HeiSeiRyuu

            Kid Icarus Uprising/ The Wonderful 101 In Game Achievements > Trophies

      • yomachaser

        They add fun challenges to games and in the case of most steam achievements I’ve done they can teach you about more advanced ways to play the game.

        They also can unlock items ,just not on console currently.

        • Laer_HeiSeiRyuu

          Sony and MS force developers to make achievements. With Nintendo they implement their own achievements ingame that you can post on miiverse or get stuff for.

      • Kaetsu

        I think it would be fun to have it tied in with Miiverse. Plus I’m sure they could add achievements with an update. I don’t think it’s something that has to be built in the machine.

    • Jirin

      Yeah, I also disagree with #3. Some gamers like achievements but I see it as something they use because it’s there, not as a main selling point. If given a choice between the system with better launch games and the system with achievements, the market will go with the games every time.

      And most of the achievements reward you for playing the longest rather than the best anyway. I had much more fun trying to match the top times in Mario Kart time trials than I ever did unlocking the ‘Played 1000 hours’ trophy. I care more about setting my own goals rather than the goals set out for me by the developers and marketers. Going for custom challenge runs that you designed yourself is much more fun than getting achievements.

      Nintendo shouldn’t be too surprised here. With their game selection they seem to be relentlessly pursuing one style of gamer. The people who like very kinetic action games and don’t like twitch gaming, challenge, or more grownup storytelling. Anyone who doesn’t want the cartoony feel or prefers their games to be challenging gets nothing from Nintendo.

      • Emsa

        Rather than being a main selling point, it’s a sign of not understanding the competition. While people would certainly go with the console with better games in an evironment where multiplatforms doesn’t exist/isn’t neccesary, they do exist, and 3rd party support is neccesary for a healthy bussiness environment.

        I know it’s not neccesary, I know it’s very possible to enjoy games without it, I do play A LOT of games without achievements and love them, and create my own goals in those games. But the games that do have achievements doesn’t cancel out my ability to make my own goals, they just add some additional goals which is easier to keep track of.

        As an answer to another poster I explained that achievements is thought of differently by different people, and for me personally they are just a nice extra “check-list” kind of feature. I don’t compare scores at all. I don’t aim to get 100%. I pick achievements that seem fun and add them to my own goals.

        The majority of people I know would buy a multiplatform title for the console with an achievement system, and EVERYONE I know who has a Wii U has a PS3/PS4 or 360 to go with it, which means that Wii U will always loose a sale on multiplatform titles in these cases (ofcourse other things also account for this choice like the online service or port quality for example)

        In regards to the “Played 1000 hours” trophy, that’s just a bad/boring achievement by the developer but hardly the worst kind. The worst kind is the ones where you get ALL achievements for a game simply by beating the game. Making interesting achievements is also a part of the challenge of incorporating an achievement system into your game.

    • Nana

      #4. Differentiate your product”
      ” #5. Add an achievement system”

      Dude.

      Otherwise, the main thing hurting them is #1 and #4, yap. Mostly #1. This is why the 3DS started slow and why the Wii U is bad right now.

    • kylehyde

      Outside of the #3 I totally agree with you, especially on the #1. I’ve been reading during years tha they are expanding, but where are the results? They really need bigger teams or a better organization, on these time the companies can’t take a lot of time of releasing their products. Even their hardware suffer from that. The Wii U was announced on june 2011 and was released on november 2012, almost 1 year and 5 months later of difference.

    • Symbol de Au

      Other than #4 I don’t think you know what you’re talking about. Even #1 probably wouldn’t have helped them considering their competitors both did better and neither of them had good games at launch.

      • Emsa

        Are we talking about *really* knowing how a product should be put on a global market for maximum profitability and sustainability? Of course I don’t know that. Didn’t intend it to be taken as such either. This was just a shot at what I thought Nintendo failed at in my opinion.

        #1. Sony and microsoft have their player base, which is more likely to follow them to a new generation, while Nintendo’s majority of players from the Wii generation are mostly so called “non-gamers”, who are less likely to follow to a new generation, because they either aren’t even aware that a new generation exists or they simply feel no need to buy a new console because the Wii fills the spot they initially wanted to fill.

        #2 I’m not sure why you think Nintendo having a better online service wouldn’t have helped them?

        #3 Nothing wrong with achievements, you either love them or ignore them. They don’t take anything away from those who don’t like achievements, but they add something to those who do like achievements.

        #5. It’s probably not up-to-date, but since Nintendo rarely touch their reserves, it might not be much different. $7.4 billion. That’s the number I have for their reserves. Just dipping a little bit into that in order to ensure that some mainstream titles are released on the Wii U surely wouldn’t have hurt.

        The people who hasn’t bought a Wii U yet is either not going to, is waiting for some certain game (like I am), or is still waiting to become aware of the console. If they had stronger launch titles then more people waiting for games like me would have jumped on board at launch, increasing initial sales, maybe causing 3rd party developers to stay with the console instead of slowly retreating.

        Market analysis is just that: Opinion. You can add statistics and probabilitys and try to understand the consumer base, but in the end it’s just one persons Opinion that is written down. Rather then just saying that I don’t know what I’m talking about (wich is obvious), you could tell me what you think Nintendo should have done to get better sales.

  • Istillduno

    Yeah, the innovative idea of releasing a console with sod all games really didn’t work that well did it?

  • anthony apduhan

    Let’s try to keep things on the topic please and yes Nintendo needs to improve for the better. I don’t want Nintendo to die some future games are on the line that needs to be announced soon….

  • Ghostlygengar

    Good Luck Nintendo and Iwata-san!! Surprise us!!

  • SetzerGabbiani

    Looking at the best selling games in the US last year, this makes me feel uncomfortable. If “misread the market” means Iwata is reading this as western gamers only want sports and shooters, There’s going to be trouble. Goodbye localizations of SMT x FE, X, etc. Hello COD 5, 6, 7, 8, 9. That’s kind of hyperbolic, but probably close to what might happen.

    • http://www.siliconera.com/ Ishaan

      I’d give Iwata a little more credit than that. I don’t think Nintendo will ever fully abandon their Japanese roots. They’re too proud of them for that.

      • SetzerGabbiani

        I realize that rationally, but his comments are worrying nonetheless. I’m curious to see what he has in mind to turn things around as I’m sure he and his top decision makers have planned for this scenario.

    • http://twitter.com/puchixseda puchinri

      I really don’t think that’s a worry. More than anything, Iwata is probably having to consider those lifestyles he mentioned as well as the economy and other factors. I’m sure he’s always looking at sales, but then again, I don’t think he’ll let those make too significant of a difference ultimately (kind of like. . . he knows where Nintendo’s niche is mostly in the Americas?).

      The market hardly knows itself at times I feel, but it does have its predictable patterns and they really haven’t changed for a long time, so I don’t think Iwata is suddenly going to get a lightbulb and change up things to match that. If anything, they’ll probably change the way they approach the market here, not necessarily how they appeal to it. (For instance, maybe putting more effort into hyping up games via ND’s? Stuff like that, I would guess.)

  • Manny Being Manny

    “Iwata also stated that Nintendo would need to change and propose something that could surprise consumers.

    “The way people use their time, their lifestyles, who they are—have changed,” Iwata said. “If we stay in one place, we will become outdated.”

    They are gonna go mobile aren’t they?

    • grevlinghore

      Sure sounds like it. Not a train that I´ll be jumping onto though…

    • Cazar

      They don’t need to go mobile… they just need to produce desirable hardware, improve their marketing, overhaul their online services and focus on new IPs. But yeah, watch them do none of those and go mobile.

    • Kaetsu

      Nintendo is not going mobile. It won’t happen.

  • XaviIniesta

    So… mobile, huh?

  • Flandre Scarlet

    Well, their investors have been bugging them to go mobile in the last few years. Looks like we might finally be seeing Super Mario Social Card Game on iOS and Android in 2014.

  • harmonyworld

    also time to stop relying on mario and zelda even though they are very popular still and there are still fans as well as new fans.
    But I’d like to see new stories and new characters and new worlds from nintendo.
    Also, better games for their system that would make it worth buying.
    I never played much on my wii, so I never even thought of buying a wiiU.
    I did get a 3DS but that was for pokemon :3
    but now that I’ve beat pokemon X, my 3ds doesn’t get much use anymore~
    only to play rune factory 4 :P

  • Masa

    Misread the market? Bullhonkey!

    As a Nintendo fan since the snes i am just sick of only getting the same 5 or 6 games with every new console/handheld release, Mario, Donkey Kong etc and i’m guessing that’s why a lot of people haven’t boguht it, i’m just sticking with my 3DS, that has the best games on the market.

    • Judgephoenix

      Its funny though and an headache at the same time people are ok with this. The gamecube was my last Nes console. Most of my games were not even Nintendo games. I had games like PSO, Gotcha Force, FF Crystal Chronicles ( Also interesting all 3 of these are from all the big JP companies). The problem with the gamecube is that the line up of games went dry during the last 2 years of its cycle. I could not understand for the life of me why that happened. I enjoyed the system hell I bought 2 of them! Skipped the Wii completely. I skipped 3DS for 1 year but I knew it would have games I just wanted to wait a while. Though I am still kind of depressed since the 3DS does not have the library the DS had. I mean hell look at the release date list on gaming and shopping websites. It is pretty weak. Only 2 games I am interested in are Shin Magami/Fire Emblem and Xeno 2 but my friends own 3 Wii Us so I can just buy the games and go to their house lol.

  • SirRichard

    Easy as it is to begin to panic and believe that this means throwing support to mobile phones or “just stop relying on old franchises” or any other thing other companies have been doing in recent years, I wouldn’t be so sure. This is Nintendo, after all, I can’t see them just simply adopting the tactics of others. It’ll be interesting to see if this actually has any large effect on the direction they’ll take.

  • ShawnOtakuSomething

    yes,They truely need a new game plan. Think “2014″ ” Truly think out of the box for the wii-u, and I mean other then Japan. The innovative phases they go through are always like this. Sure they need third party support but this is just like the GC as people have mentioned.Everyone thought the Nintendo was dead before. As a matter of fact, it’s happened a few times by now. Remember the Sega Genesis?When Nintendo lost huge support of Square Enix? The3DS’s first year? Nintendo has bounced back every time.

  • Kilim

    if Nintendo decides to go mobile I’m going to grow out of video games.

    Nintendo is one of the few game companies in Japan focused on making fun games with actual gameplay, and I don’t want that to change

    • Kaetsu

      Agreed. Although I wouldn’t be done with gaming as a whole I would need a new hobby because I’d be gaming a lot less.

    • yomachaser

      So in they go mobile suddenly you can’t play games from Atlus,From Soft,Konami and a buttload of other companies?

      That makes zero sense. Why are guys so dead set against more people playing games you like?

      • Nana

        Because it will kill the last innovative hardware developer on the market. We currently have Nintendo – and two companies making wannabe-PCs.

        Without them, the last competition would be gone, and the other companies could fully go the microtransaction-or-grind-to-death-fake-game route.

        You know, the games cooked up by psychologists who swear never to touch their own game, because they know they are basically selling an unfun drug?

        We already see this right now. Several launch xbone games were glorified microtransaction stores already. The only reason that the companies even TRY to PRETEND that gameplay is their concern is that one competitor is left who is focused on gameplay. And that’s Nintendo.

        Thankfully, this won’t change much, it’s mostly PR. Nintendo said similar earlier and just did the same they always did. The whiners that want them to die won’t get their will, Nintendo is way too rich for that.

        • Fallen_Persona

          That’s really not even fair to say. You clearly mentioned Microsoft, but we already knew they would do that eventually because they are also the owners of the most popular PC operating system.

          Sony would not become a microtransaction company. In fact, it’s more likely that they’d become more like the PS1 days. If you listen to them closely, they’re making it apparent that they want to get back to variety, and their recent games that they made reflect that. The difference between Sony and Nintendo in that regard is that Sony clearly tries to focus on both gameplay and story in their published titles.

          Yes, the PS4 is based on PC architecture. So what? That doesn’t govern the games that can be on the system. PS4 has touch support too. PS4 has Six-Axis, it’s own movement system to help with gameplay. PS4 has embraced independent titles, and new looks and flavors on gaming.

          It’s unfair for you to say what you said lumping Sony in the same category as Microsoft. Before you do that, you need to consider games like Gravity Rush, Soul Sacrifice, Sly Cooper, Into the Nexus, Tearaway, Wipeout, Motorstorm, Persona (Though made by Atlus, exclusive to Sony consoles. Xenoblade, if you will.) Heavenly Sword, Drakengard, Starhawk, Tokyo Jungle, Journey, LittleBig Planet, Puppeteer, heck, even the new Infamous.

          Microsoft doesn’t have IPs like this, all of their IPs are about realistic stuff and story, and while I like story, I know personally they lack fun games. Over a decade of personal Xbox experience and all.

          • Laer_HeiSeiRyuu

            No they’d go back to PS2 era sony, which is what I consider as bad sony.

            Best Case scenario for them is they become Sega because Mark Cerny forcibly changes them into sega by his calm and collected wizardry.

          • Lucky Dan

            Half the games are third party and now Sony is jumping on the micro transactions with GT6 as well, don’t count your chickens before they hatch.

          • PreyMantis

            Correction: half of those Sony exclusives are third-party games. Xenoblade is made by Monolith Soft, which owned by Nintendo; therefore, a first-party game.

          • Guest

            Persona? That would be like including Shin Megami Tensei or Trauma Center into Nintendo’s lineup.

            Xenoblade is a first-party game, as Monolith Soft is owned by Nintendo, just like Naughty Dog is owned by Sony.

      • Laer_HeiSeiRyuu

        From Soft’s arrogant as hell, Konami makes 3 games now. Their output sucks.

        Castlevania. Metal Gear and

        Atlus themselves are very Nintendo-esque
        http://www.siliconera.com/2014/01/18/will-always-need-shin-megami-tensei/

        ^That’s why that game is on the 3DS.Also why its the highest selling mainline SMT game.

  • Thedude3445

    I see a related article is “Nintendo has no plans to reduce the workforce”; if anything Nintendo needs to INCREASE their workforce! They need to go all in, use all the extra money from the Wii/DS era, and hire enough developers to put out many more games then they currently are. People aren’t buying the Wii U right now because there simply aren’t enough great exclusives to justify it. Right now we have Nintendoland, Mario 3D World, Wonderful 101, and Pikmin 3, and a couple others, but the lackluster online means that even though the PS4 and Xbox One currently have less great exclusives than the Wii U, gamers will choose those instead. So it’s all up to the games to convince gamers to buy it. It worked for the 3DS (I have no idea why their expectations had to be lowered for that console; I thought the system took off this year?), and it will eventually work for the Wii U. They just need a killer app that can appeal to everyone. X and SMT x FE will get RPG fans, and Smash Bros and Mario Kart 8 will get many other people, but it still isn’t quite enough.

  • Happy Gamer

    I hate to say this because I really don’t care about graphics being uber important in gameplay, but the Wii U needed to really have similar capabilities to get major 3rd party support. Obviously companies like EA for example, is not (are over seas grammar) to make games designed for the Wii U in mind over their major franchises that usually have high graphical fidelity, This is true for many large 3rd party companies.

    THIS or…the Wii U needs to convince 3rd party developers that the system has a very unique architecture worth developing games for. The Wii was very successful in this with the motion controls, and we often saw Wii ports of major franchises like Call of duty etc.

    The Wii U however doesn’t seem to have anything very unique (in perspective of developers and companies) to really invest in I think.

    More than the Wii, I think the Wii U screams 1st party system.

    lol at the end of the day this sucks though, I think the system is fantastic, and graphics are very decent.

    Who knows maybe it could be a platform for indie companies and unique games? I know Nintendo doesn’t really push that department, but I am very sure if they supported indie companies to create games specifically for the Wii U, we would see some amazing games.

    I am no business expert so I can’t claim these ideas, but as a user, I would love to see all the systems do well in their respective fields.

    As time goes on, I am spending less time and money on systems, but the Wii U is one of the systems I really want to purchase in the future.

    • Nintendojitsu

      Its most likely to be a First Party,Japanese,Indie,select 3rd party games and exclusives machine. http://nintendoenthusiast.com/interview/slightly-mad-interview-andy-tudor-project-cars-wii-u/?utm_source=twitterfeed&utm_medium=twitter

    • Happy Gamer

      man im so scared to voice my opinions on this site now lol. I been with this site since 08?09? It was pretty harmonious back then. now if I say something i get thumbs down, thumbs up etc. Everytime I voice an opinion that doesn’t match with someone it’s crazy how much dislikes I get. If you read my opinions, they are usually not one sided, and I think in terms of opened discussions etc. I always say at the end, that at the end of the day, I am no expert.

      • Zefiro Torna

        I’ve always tended to ignore the value of how many thumbs up or down a comment receives. As this place began to grow and attract many more, my worst fear was the possibility of the “silent hooligans” who would sit back and upvote rubbish comments while downvoting more sensible ones, due to various motives. All this gives the unfortunate illusion that the community majority approves of certain viewpoints over others.

        Regardless, I empathize with your previous statement. Though I myself own a Wii U, it currently is mostly a Monster Hunter machine to me. While I appreciate the small burst of games that occurred in the later half of last year, I could use a lot more reassurance that things will get better. Especially when all I hear about is bad news in regards to software support.

        So yeah, I’m with you. I like the console, but I don’t like what Nintendo is (or isn’t) doing with it. And I hope others realize there’s nothing wrong with thinking that way.

        • Happy Gamer

          Yeah I used to remember almost everyone who used to post on certain topics and games back then haha. A0shi was one etc.

          I still really want to pick up the Wii U. some great gaves have come out and are coming as well.

          I ama huge fan of Bayonetta, and I wonder if what Nintendo is doing for the franchise will be a good or a bad thing. I am very sure the game will rock, but I also wish more people get to play the game as well.

          The first game sold a very respectable amount, but I still don’t know many friends around me who have played the game, let alone heard of it. It stinks because it’s such a great game.

          Also, awesome! and also kindda sad about the “Monster Hunter” machine. I play the series to death, but sad that Wii U has to resort to only that much to you currenlty :(

          Let us hope for the best in 2014!

      • Symbol de Au

        Everytime I voice an opinion that doesn’t match with someone it’s crazy how much dislikes I get.

        The dislikes just mean that people disagree with you. If you’re allowed to disagree with them they’re allowed to disagree with you. I had dislikes outnumber my likes even when I was objectively rather than subjectively correct. Meanwhile the guy posting nonsense got a bunch of likes but it doesn’t really matter. Even if everyone disagrees with you it doesn’t mean you should stop voicing your opinion. You have to let them voice their opinion as well even if they don’t want to put in as much effort as you do.

        • Happy Gamer

          Oh I didn’t know siliconera used dislikes and likes like this. I always thought it was more of a “hate or like it” thing people seem to use on youtube (I’m sure that is not how it was “meant” to be used though lol).

      • Zero_Destiny

        Try not to let it get to you. Some people now-of-days (with the influx of a lot more users) can get a little … let’s say excited, and others use “bots” and hacks to give themselves a large amount of likes and give others lots of dislikes. It’s honestly just all really silly though.

        I only ever cared for the like function as a way to show support without having to write a reply. ^^;;

        It would be a shame to not see you comment as much since I’ve enjoyed reading your comments this whole time. :)

  • Slickyslacker

    As everyone else has already stated, Nintendo became fatally overconfident in 3DS sales (but who could blame them? Then again, the 2DS’ existence can explain some of this.) The Wii U is by no means a failure of a console, but they completely dropped the ball with it. To begin with, they should have lined up at least two big-name brand titles for the launch window of the console, and maybe then they wouldn’t be hemorrhaging money on it as egregiously as they are now. Being an owner of a deluxe unit, I can say myself that I am quite disappointed, though I don’t regret the purchase. It’s entirely understandable why a new Zelda title wasn’t released, for example, given Skyward Sword’s relatively recent debut, and that Aonuma was busy directing ALBW. However, something like a new Star Fox, or even – yes, I’m a fanboy – new Metroid game might have augmented the console’s sales significantly.

    Iwata’s typical, modern business philosophy of “needing to change” isn’t necessarily wrong, it’s simply that they should not so readily give up on the Wii U. Contrary to this, it’s entirely probable that Nintendo is going to try something risky and potentially rewarding, rather than entirely salvaging the Wii U. In all likelihood, I don’t foresee accelerated development on games for the console, unfortunately.

    TL;DR: ༼ つ ◕_◕ ༽つ Give GAMES

    • Laer_HeiSeiRyuu

      They sold 13.95 million last year with less games, They wanted to sell more this year. They sold nearly the same rate(almost a little more). Gotta pump even more out.

      • Slickyslacker

        “Last year” as in 2012, and “this year” as in 2013, right? You’re making a valid point, I’m just wondering what exactly you’re referring to.

        • Laer_HeiSeiRyuu

          Last year as in last fiscal year. We’re still in the current fiscal year.

          They need to let more people appreciate the benefits of Streetpass, I feel that’s important to getting the sales increase in the west more than they have world wide.

  • eilegz

    they didnt expect that the competition have better hardware and EASIER to develop for, even i was expecting over complex next gen console i was betting on wii u success based on that it have similar current gen architecture

    Meanwhile more capable new console its easier to do things and that means cheaper and more future proof….

    Nintendo dropped the ball now the only thing they could do its lower the price and push more games… because developers dont even want to port current gen title its just sad. Have more japanese support would be great a new final fantasy from square, a new resident evil from capcom, a new metal gear from konami could be a unique proposition since its not a multiplatform friendly console. Something like what they did with platinum games

  • idrawrobots

    Western games aren’t being made for the 3DS aside from licensed garbage, even though it is selling well.

    Reggie is not doing any favors for Nintendo of America.

  • Mrgrgr and Unacceptable World

    Really love tons of great suggestion here from fellow Siliconereans whether i agree and disagree is another thing though.^_^

    From my point of view is there are a need for Nintendo to grow with their customer but still holding strong their culture here.

    While i had here many people saying that if Nintendo goes to make FPS,TPS and other currently popular type of games, it will kill Nintendo, i surely and dare to bet that it is not going to happen here.

    The best example i would use here is Disney here. They still keep pumping out some of their classic cartoons here and there but they also create more teenagers title for the teenagers market and of course now they are trying to get the older market with Star Wars.

    This is what i wanted to see Nintendo become. Don’t limit yourself only on children, older gamer demographics but spread their wing bigger but still remember your true identity.

    I here always dream of seeing Nintendo one time giving a crazy order to all their teams to come out with new Ip’s but this time on different genre.
    Like, Mario team doing FPS, Zelda team doing sports game, Monolith doing adventure and etc.

    Why i mention new IP also here is not because i am saying that Nintendo had no IPs. They had tons of IPs but i believe here that new IPs sometimes give us that fresh feeling which is what i believe we need to see from Nintendo more.

    Hopefully Nintendo will be able to do well here and does not simply follow the market trend.T_T Follow the better ones and avoid the bad ones and you are set on good path.^_^

    • sd28

      Whilst i would like more new ips from Nintendo it doesn’t help when people don’t buy them and constantly whine about wanting new ones and instead buy the normal franchise’s that people also love to whine about how much their being made.

      In the end one set sells and the other doesn’t which makes doing the low selling ones pointless as Nintendo are not a charity or going to go out of there way to please people who don’t put there money where there mouths are..

      Also i doubt a Nintendo made fps will do anything except get a bunch of port begging or out right ignored like most of Nintendo new ips regardless of who makes it which is why most find it pointless to do so.

      • Mrgrgr and Unacceptable World

        I do agree with the problem of new IP not selling that you said there but i also feel that the example like Wonderful 101 is not good enough here.

        I mean the game genre is sadly a niche genre developed also by a great developer which is faced with selling problem.

        I mean, we had seen how Xenoblade and the Last Story actually selling great especially The Last Story being the best selling title for X-Seed.

        The other reason why i said they need to make FPS, action games, wrpg is simply to create the market there.

        We had always heard that Nintendo consoles is unable to sell third party titles which i don’t agree at all but for certain genre it indeed happen.

        For Example, for FPS, TPS and maybe Simulation driving game, the game does not sell at all on Nintendo consoles. Why???? Because there are no market/consumers who love those genre on Nintendo there.

        By making those genre by Nintendo themselves.(Especially if the game is great) it will make the Nintendo fans to actually love to get the other same genre game from the third parties.

        I mean, we already seen how Rayman Legends and Sonic Racing All Star sells the best on Wii U even with its miniscule owners. Why? Because Nintendo nurtured their fans to love those games. Mascots, Platformers, Puzzles, some Jrpgs. They would get other title for those genres for sure.

        This is my reasoning though.^_^ But it is a great discussion here.^_^

        • sd28

          sorry but it doesn’t work that way as people will not buy games in genres there not interested just because Nintendo make it even if there good or great.

          Also the problem with third party titles not selling seems more to do with their lack of consistency in releases that make it impossible to build a fan base and a legacy of being inferior products that are better, cheaper etc else where .

          Just for the record im not saying they cant make games etc in these genres just that the impact and resources put into it would more than likely be better spent else where.

          • Haganeren

            Well, yes and no.

            Mario Stricker did sell even if the Gamecube base consumers wasn’t too much inclined on sports. (That’s what EA Sport and Sega said anyway)

            But I agreed the resources needed to make that possible is maybe not worth it…

    • Kaetsu

      I think Nintendo is doing a good job capturing the more mature audience. It’s happening slowly but there making progress. I think there best effort so far was with Fire Emblem Awakening and I think games like X, Bayonetta 2, SMTxFE and even Hyrule Warriors.

      • Mrgrgr and Unacceptable World

        While i think Nintendo has been kinda branching for a while, i would said it is still a bit slow here.T_T

        Nintendo should at least if they don’t want to create FPS, try to create another genre for those specific fans to go and get Wii U here.

        For example, if Nintendo focus on getting action games into their consoles or even better they themselves make one new action games, it will grow the Nintendo fans into lover of action genre and also on the other side pulling those who are fans of the genre to get a Wii U and other Nintendo’s consoles.^_^

  • Sakuraiya

    Does this mean a Nintend Direct at the end of this month? They need to hype Mario Kart and SSBU!

    • Kaetsu

      I’d also love to see more of X and SMTxFE. I hope we’ll get a N Direct like last years January direct.

  • http://twitter.com/puchixseda puchinri

    Iwata is a pretty keen guy. He makes mistakes, but that’s natural. I’m gllad he catches on and knows how to fix them.

    • Kaetsu

      Iwata gets way more hate then he deserves. He may not being doing as good of a job as Yamauchi but I still think he’s doing a good job.

      • http://twitter.com/puchixseda puchinri

        Agreed. The hate he gets is kind of weird at times, actually. . . but I agree, there’s room for improvement; but I do think he carefully looks at a lot of things and tries to keep things fresh and in perspective – he just needs to put more effort in the right way~.

    • Luis Edgar Flores Gutierrez

      Maybe he should quit and someone else outside Kyoto/Nintendo with experience in leading a company should lead the company.

  • Adrián Alucard

    The fear…

    /me shiver

    I wonder if that means “West do not like japanese games so we won’t bring them”

    More or less like the actual situation, but with less Fire Emblem and other games that don’t sell very well over here

  • yomachaser

    It’s something involving mobile, I’d bet almost anything that it’s on the table now.

    • Kaetsu

      no.

  • Anesia Hunter

    “The way people use their time, their lifestyles, who they are – have changed.” No duh, Iwata. ~_~ What changed is that the most of us are all now adults and have been for some time and many of us would enjoy being able to play games that weren’t originally designed for 7-year-olds. Also, we’d enjoy if they stop doing stupid censors like what was in Fire Emblem: Awakening.

  • Shady Shariest

    I have to give it to him. That antenna part made me smile :3

  • Mirin

    I really hope they’re not going with the ‘mobile’ idea. I don’t think I know anyone who games on their smartphone other than an emulator they use sparingly and I don’t think it’s a good idea anyway. ‘The way people game has changed’ normally results in more unused social gimmicks. I don’t think my way of playing games has changed, I sit in front of a TV or on the toilet holding my 3DS all the same.

  • StaticDestroyer

    Simple solution, publish on other consoles and step out of the console wars for a generation, consolodate brands, increase fan base and then return to exclusivity when the ps4 and xbone are done.
    safest way for them to stay in the industry, make good money and set themselves up for the future.

    • Grape Monet

      They can’t do that. As soon as they decide to publish their games on other systems, they’re out of the console business for good. Nobody will take them seriously anymore if they release another console after going third-party.

      • StaticDestroyer

        As a short term strategy it would work. if you think of the current generation of child consumers, if they’re in a household that doesn’t favour Nintendo they’ll never come enjoy Nintendo exclusive IP’s. And avoiding consoles wouldn’t be a bad thing, the wii u was a massive misread of the market,. Focusing on handheld consoles and re-releasing old entries of staple series on alternate formats would allow for them to reaffirm brand awareness, build enough of a new consumer base to warrant the idea of future console entries and would give them incredible presence as a publisher and developer for the foreseeable future.
        As is the aren’t taken seriously by the majority of international markets. They need to consolidate their brand, build awareness with new gamers and look to enter the console market again in the next cycle when it’ll be more viable, when they can own an exhaustive list of killer Ip,s outside of their current stable and make them exclusive so consumers have to take their next entry more seriously

    • grayson gee

      That has to be the most stupid idea I have ever heard of.

    • Mrgrgr and Unacceptable World

      Sega sounds great nowadays right?T_T

    • sd28

      patcher is that you

    • TrevHead

      you don’t do temp 3rd party it’s all or nothing.

      Pachter was only trolling when he said that.

  • Grape Monet

    There’s a theory going around that the Wii U itself was rushed in a panic, once the Wii’s sales started to decline in 2010, when they had investors on their backs. It goes a long way towards explaining why there isn’t really any software that justifies the GamePad. If that’s the case, I don’t even want to think about how they’re going to fix this, now that the panic button is being smashed into oblivion.

    • Laer_HeiSeiRyuu

      The WiiU was rushed but the Wii declined when Nintendo stopped making games for it.

      That’s the reason they didnt want to localize the rainfall games.
      They were trying to kill the Wii so the Wii U wouldnt have competition for it ( LOL)
      They started pulling features out the Wii round then and were obviously throwing that money at R&D. The Main work for the WiiU’s concept started in 2009 and they finalize its hardware in 2012. Then released it 8 months later.

      • TrevHead

        That was the worst mistake Nintendo made, rather than continuing to keep their userbase on a Nintendo console they gave both casual and core away when they gave up supporting the Wii and MS and Sony brought out Kinect and Move.

        We would have been in a very different situation if the WiiU came out a year or 2 earlier and competed against the Kinect.

        • Laer_HeiSeiRyuu

          Would have probably been a better idea.
          Would be similar to what they did with then SNES.

  • http://guillotineghosties.tumblr.com Ghosties

    Stop trying to cater to parents and children.
    Parents aren’t going to stop buying your systems if start being less “kid friendly”–seriously, what are they gonna do? Buy a Leap Frog? Like any kid will stand for that.
    Stop trying to cater to everyone else, too, go back to the people who originally bought your games–gamers. Because now, instead of buying grandma a DS to play Brainage, you can just buy her a smart phone or tablet with a ton of apps and mobile games.
    And for god sake, get rid of the friend code system. Let us make an ID and send people friend requests–the fc system has irked me for the longest time because neither Sony nor Microsoft has even given me so much trouble when I want to add someone.

    • Heath Bunch

      Where’ve you been? The Wii U has had ID and friend requests since it came out. And I wouldn’t exactly call stuff like Wonderful 101, Bayonetta 2, X, and Shin Megami Tensei x Fire Emblem kiddy stuff.

  • http://www.tenshi.org.uk/ Angie Winterbottom

    3DS was the biggest selling console of the US and UK in 2013:

    http://www.digitalspy.co.uk/gaming/news/a544990/nintendo-3ds-named-best-selling-console-of-2013-in-the-us.html

    http://www.vg247.com/2014/01/10/ps4-was-the-uks-fastest-selling-console-in-2013-3ds-top-overall/

    If that’s “weaker-than-expected” of the 3DS in the West, what were they expecting? This is not the time to go all Square Enix on us.

    • Juan Manuel M. Suárez

      That’s the problem with Nintendo though; they are being pretentious enough to expect DS / Wii numbers. Just because the 3DS isn’t selling as much as the DS did doesn’t mean it’s failing, it’s the leading system and it’s doing extremely well. But times changed, there are more things at play and it will not sell like the DS. Nintendo needs to get that inside their heads~.

      That and finally catch up with the times and have a solid online store system like Sony’s and Microsoft’s~.

    • Guest

      I think that 3DS being called ‘not successful enough’ despite the great sales tells more about the gaming market as a whole than anything. Maybe a shrinking is happening and in fact a lot of the audience that sustained it migrated to not-specialized gaming devices for freemium titles and what not. But conversely it will happen to every other console in the upcoming years. If so, scary times ahead for consoles.

  • SetzerGabbiani

    Also, it’s funny how gamers become business analysts when it comes to our favorite hobby. Ask me to deal with this same stuff irl and I will give you a blank stare even though I run numbers and make marketing effectiveness analyses weekly, lol!

    But seriously, I really hope this doesn’t mean a FTP spree from Nintendo. We need packaged software on consoles and handhelds to succeed.

    Oh well, back to Monster Hunter 3…

  • TrevHead

    I would hate for Nintendo to become just another mainstream console maker/ dev, I want them to keep doing their own thing just not be so half arsed about it.

  • Attribule

    “The way people use their time, their lifestyles, who they are—have changed,” Iwata said. “If we stay in one place, we will become outdated.”

    Hopefully he’s being sincere about this, because this is basically one of Nintendo’s largest faults the past decade which is not realizing how to stay relevant in the console department.

    Majority of consumers don’t care if your product is cheaper, Nintendo — they want games. So stop using inferior hardware at a cheaper cost like it’s actually enticing. The sad part is Reggie goes up and tells interviewers, “Games sell hardware! We’re making sure 3rd party support is strong!” which has all been BS and hopefully nobody bought into that PR-sack’s words. Yes, games sell hardware.. so where are your games Nintendo? Yes, strong 3rd party support DRASTICALLY improves sales… so where are the 3rd party developers Nintendo?

    Nintendo’s 3DS isn’t a failure but their Wii U is and it will never catch on the way they hope it will. They created a product that can’t compete because it’s the odd-man-out. It uses vastly different architecture than BOTH of its competitors, meaning the system is inherently less enticing to developers as it makes it DIFFICULT to develop games on your system. Period. Porting to your system is also an issue. They’re more inclined to develop for Microsoft, Sony or on PC where they know they don’t have to go through any hassle and they know for a fact they’ll see sales.

    The Wii U was made as a double-dipping failure. Its inferior architecture and overall hardware put developers off from it, and because developers are put off the Wii U doesn’t make money. Now developers are even LESS likely to develop for it because not only is it a hassle but it’s also not selling well meaning your game will sell less than enough, guaranteed. This is how the industry works.

    I want to see them improve, but unfortunately they likely can’t for another 5~6years when they push out their next console. I can safely guarantee you that Nintendo will be the first to release a next gen console “once again”, so don’t bring up any “but the industry plans on having PS4 and Xbone for at least another 8~10!”. They can’t afford to push anything out too soon, and they can’t afford to wait too long either. They basically have to keep getting their Wii U crapped on until the market is ready for a successor which will hopefully match PS4 and Xbone in terms of architecture which will inherently help them out in terms of 3rd party support.

    Good luck Nintendo. Surprise everybody by actually showing that you realize what your mistakes are for once. Your company literally floats off the backs of fanboys and nothing more at this point. If you were any other company you’d have gone bankrupt ages ago, so appreciate what you have and fight tooth and nail to make sure you don’t lose everything.

    • Guest

      The company actually “floats” on the money they won last generation, being the only console-maker that actually got profits from the start.

      And 3DS is the best selling gaming device worldwide, so I suppose there are a lot of those ‘fanboys’, as you aberrantly call them…

  • otakumike

    Admitting something is wrong is the first step to fixing the problem. You can do it Nintendo. :)

  • buddyluv324

    I think one of the biggest problems with the WiiU is that its mostly the way the system has been marketed.They first tried getting the casuals to jump on their system without really getting into detail on what the WiiU is exactly. Most think its still just an add on for the old Wii. Then they quickly switch their tactics going for the more hardcore market only with few little offering within that are mostly ports of games from the current gen or their big named titles that are just HD updates( Mario WiiU and Zelda Wind Waker HD. Not bad games but nothing unique to offer). They’ve been basically flip-flopping between their casual and hardcore gamers with little to no focus on the products themselves.

    Another big issue with Nintendo is their way of thinking as of late. Its almost like they’re still stuck in the 1980s. They’ve been relying too heavily on hardware gimmicks like the Wii Remote and the Wii U Pad. Almost hardly any effort has been trying to innovate on their games anymore and they’ve been missing the mark big time on online gaming which is still huge to this day.

    When it comes down to it, Nintendo just needs to focus and grow with the fans that play their systems and innovate on not just onling the controller gimmicks they’re showing, but more importantly innovate on the titles themselves they’re making….something to put the spotlight back in their favor once again. Innovation across the board is the real key!

  • Adrian Duran

    I’m scared…

    • Laer_HeiSeiRyuu

      Dont fear the unknown. Quiver in anticipation.

  • Lucky Dan

    The problem which Nintendo hasn’t either discovered or think the whole
    public is a bunch of blithering idiots. The Wii U is essentially the
    same as a 3DS for the home TV.

    they should of made 3ds games playable on the Wii U like the super gameboy to push it futhur.

    • Oxybelis

      240p on 1080p. No thanks.

      • Lucky Dan

        imagine it upscaled to 1080p we would be in heaven :D

    • Anime10121

      Well, I think the idea is solid… I always wanted something like it for the 3DS (the ability to play on tv), and hate that the Vita has no such option currently : (

  • EvaUnitO2

    I assume by “misread the market” he meant “stubbornly ignored it and made decisions on the assumption that we knew better.”

  • Seven of The Scions

    I’m still pissed about region locking, no save data upload bla bla bla bla…

    • Morricane

      I’ll never understand why region locking and piracy protection has to go hand in hand. I’m no computer engineer, but I can’t imagine that these two things can’t be handled separately…

  • Max

    I’m afraid they once again failed to read the situation and don’t realize the Wiiu is a marketing disaster more than anything else.
    Following western trends is exactly what killed iconic franchises from big Japanese companies and is driving them down.
    I honestly can’t imagine what they’re planning but I’m hoping it’s nothing too drastic.

    • Koibito888

      He didn’t say following western trends, he just said the market outside of Japan. More than likely it means towards what kind of games third party developers make which very much needs reassessment.

  • Hector Velar

    well. We been asking them to release an add on for wiiu to allow you to play our 3ds game on tv, like game cube did. Instead they release 2ds /facepalm. this will boost your wiiu sales retards @ nintendo.

  • leingod

    OMG he’s gonna fire Reggie.

  • Koibito888

    This is literally the best thing ever if done right. Nintendo makes great games for gamers but they market their system for casuals. All you complaining or praising about ‘western trends’ and the like, he said outside of Japan, not the west. This feeds into what they’ve been doing, they market the system for casuals and in Japan as Nintendo they can make their games for it and it’ll be good but the third parties for the most part (save the very small handfulls of real games) see it and most likely think “oh, casual system, okay here’s casual games” and it’s turned the Wii and WiiU into a family and kid and casual console, everyone BUT the actual gamers. Nintendo themselves has always been about games that took enough thought and emotion and immersiveness to be for the core gamer, but charming and fun enough for everyone else but the gamer was first. 3rd parties of course back then made for the more popular system so of course good games were on there. That carried up until the Wii where they no longer marketed their system as a game console and turned it into a gimmick machine making it hard to make games that weren’t based around the gimmicks when games should never be made around gimmicks, gimmicks should be made around the game if at all. The WiiU just needs to die and a real game console needs to be a thing. This may not be too far off if rumor holds true:

    https://www.youtube.com/watch?v=XxTPIF8oSTE

    The bit about Nintendo starts at about 1:30.

    Could also mean what they shoulda done instead of the 2DS too.

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