Sega’s Phantasy Star Portable 2 collaborations continue, but these aren’t as irreverent as their Pizza Hut partnership.

Hatsune Miku: Project Diva was so successful Sega is developing Project Diva Arcade.

And what a response it is! Robin Lustig over at BBC recently penned an article on Japan’s societal and population issues.

Sega had to transform an Internet phenomenon into a video game sensation that would appeal to Vocaloid fans and the general PSP gamer. They succeeded with Hatsune Miku: Project Diva. It is the kind of game that I think will achieve the same status among importers as the DJ Max series.

Hatsune Miku: Project Diva is unique in that it allows the users to take screenshots. “Screenshots? But, why?” is what you’re probably thinking right now.

Vocaloid idol Hatsune Miku has been in video games before. This year she will star in a PSP music/rhythm game developed by Sega. Hatsune Miku: Project Diva was announced with a trailer where Hatsune Miku sung and shooting star notes…

Hatsune Miku, the most iconic face from the Vocaloid series of singing synthesizers, has been in video games before. In 2009 she (it?) gets a PSP game of her own thanks to Sega. Hatsune Miku: Project Diva (temporary title) is…

Hatsune Miku is an anomaly. The anime-like character was designed as a face (i.e. marketing purposes) for Yamaha’s type-to-sing voice synthesizer and strangely she’s become an icon. Let’s say she has enough of a fanbase to star in a Nintendo…