Morinaga Milk has revealed that it will release Pokemon-branded Kraft sliced cheese packages in Japan in early April 2026. This crossover will help celebrate the 30th anniversary of the Pokemon franchise.
This crossover will have specific Pokemon—namely Pikachu, Snorlax, and Eevee—adorn a Kraft cheese package. Each of the cheese slices’ wrapping will also feature Pokemon illustrations, although it is worth noting that the Melty and Flavorful Sliced Cheese version will also feature the Eeveelutions in addition to Eevee itself.
The Japanese press release also notes that all packages will have the same price tag of ¥475 (~$2.99). However, each of them will have a different expiry period, as listed below:
- Kraft Sliced Cheese featuring Pikachu – 9 months
- Kraft Melty Sliced Cheese featuring Snorlax – 7 months
- Kraft Melty and Flavorful Sliced Cheese featuring Eevee – 6 months
Kraft will thus join the ever-expanding list of brands that have new Pokemon crossover products for the franchise’s 30th anniversary. Other notable collaborations revealed earlier include Heinz‘s tomato ketchup bottles, Uniqlo‘s new T-shirts, All Nippon Airways‘ new jet plane liveries, and TIME magazine covers.
The Pokemon-branded Kraft sliced cheese packages will be available in limited numbers in stores across Japan in early April 2026.