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Persona 30th Anniversary Goods Include Wafers and Bkub Art

Persona protagonists drawn by Bkub Okawa for series 30th anniversary
Image courtesy of Atlus

Atlus is working with numerous companies and artists to release new merchandise featuring Persona protagonists for the series’ 30th anniversary in 2026. Included among the list is Bkub Okawa, who has drawn chibi illustrations of Persona series protagonists in a similar style to his famous work, Pop Team Epic.

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Bkub had previously designed a merchandise lineup focused on the Persona 5 protagonist “Joker” in late 2025. The artist returns to add more illustrations based on Persona 5: The Phantom X‘s protagonist “Wonder” and earlier protagonists from the first four iterations.

Pre-orders for this merchandise collection are available via empty.tokyo until June 10, 2026, and the company will then ship the items domestically within Japan in July 2026. The prices will range from ¥550 (~$3.45) for a random badge or a set of four stickers, to ¥6,160 (~$38.75) for a box of eight small acrylic stands.

Persona 30th anniversary protagonists by Bkub Okawa - merchandise lineup
Image courtesy of Atlus and empty.tokyo

The Bandai Namco group is also separately producing new Persona wafers that it will sell via the Japanese Premium Bandai website. Pre-orders for the wafers are immediately available on the Japan-exclusive site, with a 20-in-1 pack priced at ¥3,420 (~$21.50).

This will be the third time Bandai has released Persona-themed wafers. The company first released wafers based on Persona 3 and 5 in 2024, followed by a second batch that added Persona 4 in 2025.

The 30th anniversary of the Persona series will formally fall on September 20, 2026, which is exactly 30 years since Atlus released the inaugural Persona entry for PlayStation in Japan on September 20, 1996.

Kite Stenbuck
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Kite is a Japanese translator and avid gamer from Indonesia, Southeast Asia who learned the language mostly by playing Japanese games from the PS1 era. He primarily translates news about Japanese games and anime straight from Japan. After initially starting with a focus on Dynasty Warriors communities from the mid-2000s, he eventually joined Siliconera in 2020. Other than Dynasty Warriors, Kite is also a big fan of Ace Combat and other games featuring mechs, especially Gundam.