The Final Fantasy XIII Xbox 360 bundle includes exclusive avatar items. Three of them, to be exact.
Purchase the bundle and you can style your avatar with a Rosch outfit (left), Nabbat outfit (right), and the chocobo pet Microsoft gave out for free with their Twitter promotion. Square Enix says these items will only be available to people who purchase the hardware bundle. Since players didn’t get a Lightning or Snow outfit, I’m guessing other avatar outfits are in the works.
In PAL regions, the special Lightning faceplate will be given to anyone who pre-orders the Final Fantasy XIII special edition Xbox 360 while supplies last.