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Cover has announced that it is working with Kiddy Land to open an official Hololive store in Harajuku, Tokyo, Japan. The store’s full name will be Hololive Production Official Shop in Harajuku, and the companies will formally open it on April 24, 2026.
Hololive Production’s official website also has an English webpage detailing the upcoming store. For the first two days of the store’ opening, Cover will restrict entry with advance reservations via LivePocket-Ticket-, as it anticipates an influx of visitors.
The store will have an exclusive merchandise lineup featuring ten Hololive Vtubers, including Usada Pekora and La+ Darknesss, as well as Hololive Indonesia’s Kobo Kanaeru and Hololive English’s FuwaMoco. Cover also teases a confectionery-based Harajuku Chibi Style lineup starring Tsunomaki Watame, IRyS, and Vestia Zeta.
Cover has yet to provide a price list for the new items. However, it has announced additional novelty items that will be available based on the purchases made. For every 3,300 yen (~$21) in a single receipt, a buyer can get a water bottle with one of the two available designs handed out at random.
Those who make a total purchase of at least 7,700 yen (~$49) can pack their items in a bonus vinyl bag. Cover is also planning more novelties for visitors who use the Holoplus mobile app.
Hololive Production Official Shop in Harajuku will open at Tokyu Plaza Omotesando “Omokado” on April 24, 2026.
