Nintendo and Studio Alice released Mario and Luigi kimonos for kids photograph sessions in Japan
Image courtesy of Nintendo and Studio Alice

Mario and Luigi Kimonos Appear for Kids Photographs in Japan

Nintendo revealed that Studio Alice released a set of kimonos inspired by Mario and Luigi intended for children’s photographs. People can immediately make reservations to have their kids wear the kimonos at most of Studio Alice’s 460 outlets across Japan, as only the ones that also cover kids and are not dedicated to babies will offer them.

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Studio Alice added that these kimonos will be best suited to prepare for the Shichi-Go-San children’s festival, which falls on November 15th every year. However, the clothing will only suit children aged three to five, with sizes ranging around 100-110 cm.

The outer Haori coat is made to be reversible, so the studio will be able to quickly dress the children as both Mario and Luigi. Studio Alice will also provide new Mario-themed photo collection books to customers who reserve the kimono photographs.

Prior to the kimonos, Studio Alice has also been offering the regular Mario costume for children and babies’ photographs. Other than birthday photos, the studio also offers sets that let babies ride on Yoshi and children rise from warp pipes.

These new kimonos are only available for kids. However, there have been other Mario-themed apparel released for adults in the past. In late 2021, Gelato Pique released loungewear sets inspired by Mario and Yoshi for men, women, and children in Japan.

The Mario and Luigi-themed kimonos for kids are readily available in regular Studio Alice outlets across Japan.


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Kite Stenbuck
Kite is a Japanese translator and avid gamer from Indonesia, Southeast Asia who learned the language mostly by playing Japanese games from the PS1 era. He primarily translates news about Japanese games and anime straight from Japan. After initially starting with a focus on Dynasty Warriors communities from the mid-2000s, he eventually joined Siliconera in 2020. Other than Dynasty Warriors, Kite is also a big fan of Ace Combat and other games featuring mechs, especially Gundam.