Benelic announced two new lines of Sanrio keychains, which will appear in gacha machines around Japan this month. One series resembles Polaroid pictures of Sanrio mascots hanging out, and the other features the Y2K aesthetic.
Both lines contain six variations of keychains to collect, and cost 300 JPY ($1.99) per attempt. The polaroid line of keychains sho two mascots posing together in a photo frame that has a clear background. This means you can hold it up to look like they’re trying to take a picture wherever you are in real life. The combinations are: Hello Kitty and Hangyodon, Pompompurin and Badtz-Maru, Little Twin Stars, Pekkle and Tuxedosam, My Melody and Kuromi, and Cinnamoroll and Corocorokuririn.
The Y2K series of keychains features thick lines, retro front, bright colors, and a focus on space iconography. You can get keychains of Hangyodon, Pochacco, Keroppi, Pekkle, Badtz-Maru, or Tuxedosam. According to the press release, the aesthetic for these keychains draw influence from brands that were popular with youth during the 2000s.
It may not come as a surprise that Sanrio products are popular prizes in gachapon machines. Earlier this year, Bandai released a line of keychains that resemble piped cookies, and Takara Tomy has released several different kinds of toys over the years. IP4 also released a series of nostalgic goods like tissue cases and pencil cases in gachapon machines back in December 2024.
The Sanrio keychains from Benelic will appear in gachapon machines around Japan in March 2025.
Published: Mar 28, 2025 09:30 am