Nintendo Korea Hires Pop Group JYJ For 3DS Launch Promos

Siliconera Staff

Published: May 3, 2012 12:05 am

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Nintendo has a history of working with celebrities from Beyonce for Rhythm Heaven to Seth Green for Dragon Quest IX.

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Nintendo of Korea is using the same promotional playbook. They teamed up with Girls Generation to sell the Nintendo DSi and got JYJ to sell the Nintendo 3DS. TV commercials in Korea show JYJ playing Mario Kart 7 with a fourth player dressed as Mario.

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