Sonic Frontiers Audi R8 car to be sold in Japan

One-Off Sonic Frontiers Audi R8 Car Will Be Sold in Japan

An Audi car with Sonic Frontiers livery will appear in Japan. Sega and Audi have revealed a special model of the Audi R8 Coupe V10 performance 5.2FSI quattro S tronic with its exterior design modeled after the upcoming Sonic game. Audi will sell the one-off car in Japan in late 2022. [Thanks, 4Gamer!]

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Hitotsuyama Racing, the racing team known for fielding an Audi car in the GT300 class of Super GT, created this Sonic Frontiers livery design. The livery will have a unique number of 11.8, which signifies the game’s release date of November 8, 2022.

Audi has been selling the original car model at around 32,330,000 yen, or approximately $215,800. The brand’s Japanese dealer will reveal the pricing for the one-off Sonic Frontiers R8 in November 2022.

The Japanese promotional stand for Sonic Frontiers in the showroom only lists the Switch, PS5, and PS4. This is because Sega will only release physical editions of the game on those platforms in Japan.

Contrary to the Western releases, the Japanese and Asian PlayStation and Switch versions will only contain Japanese and English voiceovers, with additional subtitles in Korean, Traditional Chinese, and Simplified Chinese. The Xbox and PC versions will have a universal build that includes all languages, but those releases will only be available digitally in Japan.

Sega has been doing many collaborations to promote Sonic Frontiers. Earlier in October 2022, it announced a collaboration with Capcom’s Monster Hunter series. A free DLC pack scheduled to arrive on November 14, 2022, will add a steak-cooking mini-game and Rathalos armor sets for Sonic.

This is not the first time Sega has launched an automotive collaboration. In late 2021, it created a one-off PC that can also double as an RC car with a maximum speed of 100 km/h (~62 mph). The company handed over the peculiar PC along with 23 Steam game keys to a sweepstake winner in Japan.

Sonic Frontiers will release for PlayStation 5, PlayStation 4, Nintendo Switch, Xbox Series X, Xbox One, and PC on November 8, 2022.


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Kite Stenbuck
Kite is a Japanese translator and avid gamer from Indonesia, Southeast Asia who learned the language mostly by playing Japanese games from the PS1 era. He primarily translates news about Japanese games and anime straight from Japan. After initially starting with a focus on Dynasty Warriors communities from the mid-2000s, he eventually joined Siliconera in 2020. Other than Dynasty Warriors, Kite is also a big fan of Ace Combat and other games featuring mechs, especially Gundam.