The Pokémon Company International and Build-A-Bear Workshop have revealed that, starting early next year, you will be able to make your own Pikachu at Build-A-Bear stores in the US, Europe, Canada, and Australia. [Thanks, Serebii.]
If you visit one of the stores and make your own electric yellow friend, you will receive a Poké Ball Hoodie to decorate it with, as well as a Pikachu sound chip. In addition, you will also get a special promo TCG card. Those who order online will have the additional option of a Charizard costume.