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The Pokemon Company revealed via the Pokemon Sleep social media account that it is working with Eisai to distribute Pokemon-themed sleep awareness campaigns to hospitals across Japan. To launch this initiative, the companies will first release Sachika Shiomitsu’s picture book, titled Kabigon no Yume or Snorlax’s Dream. The book will be particularly distributed to hospitals and medical institutions that treat sleep-related disorders.
The story in this book will take place in the Pokemon Sleep universe. While the book will obviously star Snorlax, it will also feature more Pokemon like Pikachu, Togepi, Eevee, and Clefairy. The overall book will convey the importance of getting a good sleep to stay healthy.
The official Japanese Pokemon Sleep tweet containing this announcement is also available to view right below:
The Pokemon Company has been sporadically launching Pokemon Sleep-themed campaigns promoting sleep awareness. In May 2025, it worked with the Japanese diet app Asken to produce official recipes for several meals featured in Pokemon Sleep.
The Kabigon no Yume (Snorlax’s Dream) picture book will be gradually available in hospitals and medical institutions across Japan. It will be based on Pokemon Sleep, the sleep management app available worldwide on iOS and Android mobile devices.
