mofusand sanrio keyholders
Image via Sanrio

Sanrio and Mofusand Keychains Feature Cats Eating Fruits

Sanrio and mofusand collaboration keychains are now available in gacha machines around Japan. They feature the mofusand cats wearing outfits that resemble Sanrio mascots’.

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Each attempt will cost 400 JPY (around $2.60). In total, there are five variations of keychains to get. You can get one of Hello Kitty, My Melody, Hangyodon, Kuromi, and Pekkle. Of these ones, only Hello Kitty’s mofusand cat doesn’t look like a cat wearing an outfit. Instead, it looks like a chubby white cat wearing overalls. All of the cats are also holding and eating various fruits.

Mofusand is a brand similar to Sanrio, in which it features cute animals on everyday items like USB cords, memo pads, and other accessories. While Sanrio’s characters usually have a fairly simple design, mofusand’s art style is a little more realistic. In the past, the company also worked with properties like Monster Hunter and with brands like Nayuki.

While this collaboration does not seem to be a commemoration of any kind, Sanrio is currently selling many Hello Kitty-focused products due to 2024 being her 50th anniversary. Goods include snow globes and gold figures. Those in Japan can also visit Puroland until the end of the year in order to participate in celebratory events.

The Sanrio and mofusand collaboration keychains are readily available in gacha machines around Japan.


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Stephanie Liu
Stephanie is a senior writer who has been writing for games journalism and translating since 2020. After graduating with a BA in English and a Certificate in Creative Writing, she spent a few years teaching English and history before fulfilling her childhood dream of becoming a writer. In terms of games, she loves RPGs, action-adventure, and visual novels. Aside from writing for Siliconera and Crunchyroll, she translates light novels, manga, and video games.