While the Kuromi 20th anniversary and My Melody 50th one are the more notable celebrations in 2025, Cogimyun celebrated its 10th anniversary this year and Sanrio released Sweets Party merchandise to celebrate. These items first started appearing in Japan on September 2, 2025, with a full rollout happening on September 3-4, 2025. There’s no word on a worldwide release of them yet, though we have seen Cogimyun celebrations in games like Hello Kitty Dream Village.
While Cogimyun is 10 years old now, she’s not as recognizable as some mascots like Hello Kitty, My Melody, Pochacco, and Cinnamoroll. She’s known as the wheat flour spirit. All of the items in this line feature her, but a few also involve her little brother Cogimyon.
Here’s the full list of items available. I’ve listed the Cogimyun Sweets Party 10th anniversary merchandise in numerical order, just as Sanrio did, so everything matches up with the official images showing them off.
- Plush toy – 3,498円
- Plush keychain – 2,200円
- Plush keychain – 2,200円
- Trinket box – 3,993円
- Face-shaped plate – 1,980円
- Tissue box cover – 3,696円
- Face-shaped pouch – 2,497円
- Sticker set – 550円
- Mirror and comb with face-shaped case – 1,980円
- Pair of Hair clips – 880円
- Tote bag (Cogimyon also appears on it) – 2,497円
- Keychain strap (Cogimyon also appears on it) – 1,298円
- Face-shaped bag – 2,794円
- Hand towel (Cogimyon also appears on it) – 880円
- Blind-box series with eight plush keychains that include Cogimyun, Cogimyon, Ebifurai, and Usagi-san – 990円
Here are the official photos showing all of the items. Sanrio already noted with numbers what each one is.





The Cogimyun Sweets Party merchandise is now available at Sanrio online and in-store locations in Japan, and it is unknown if we’ll see them worldwide.