“The way we look at it, we’re in the entertainment business consumers only have a limited amount of time for entertainment and so we compete with Apple, we compete with your program [CNBC], we compete with books and magazines, we compete with everything people do for entertainment,” Fils-Aime said in an interview with CNBC.
Out of those Fils-Aime isn’t as worried about Apple. "While they have a lot of these applications, you know, they’re very small chunks of entertainment. What we do is we provide a full meal in terms of a game you can play for hours on end. Very deep, very enriching," Fils-Aime boasted.