HoYoVerse announced a special Zenless Zone Zero crossover event with Coca Cola and FamilyMart for Japan on social media, which will likely involve new merchandise tied to certain characters. It will be fully detailed on January 16, 2026. However, we don’t know the exact dates the collaboration will appear in the country just yet.
There are two teaser images accompanying the Coca Cola FamilyMart promotion with Zenless Zone Zero, and both highlight the same two characters in two different styles. It appears the Victoria Housekeeping faction will be the focus. Both Ellen Joe and Von Lycaon appear to be the featured Agents. Each one is wearing a more casual (for them) outfit than their usual uniforms from the agency. No Coca Cola imagery appears on either one of them. However, each one seems to hold sunglasses in the art.
Here’s the official teaser image for the crossover event:

This isn’t the only time HoYoVerse teamed up with FamilyMart for an event tied to the game. Another one appeared in December 2024. That involved the Hollow Special Operations Section 6 faction. The featured Agents for the event were Asaba Harumasa, Hoshimi Miyabi, Soukaku, and Tsukishiro Yanagi. That involved Zenless Zone Zero merchandise like folders and acrylic standees.
Zenless Zone Zero is available for the PS5, Xbox Series X, PC, and mobile devices, and a Coca Cola and FamilyMart collaboration involving the series will show up in Japan in 2026.