Capcom Betting Big On Growth In Asia Through PC And Mobile

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Capcom are releasing a number of PC and smartphone games in China and other Asian countries, the publisher announced today. The move is meant to help establish the company’s brands in Asian territories and grow their online business.

 

“The online game market in Asia is expected to expand from sales of 19.7 billion US dollars in 2013 to 24.5 billion US dollars in 2015 along with economic growth in this region and the rapid increase in sales of smartphones,” Capcom said in a press release. “Games for smartphones and PCs will be the primary source of growth. This is why Capcom’s growth strategy as well is focused on this market sector.”

 

The seven games that the publisher will release in Asian territories are as follows:

 

  • Monster Hunter Hunting Quest – China  (CY2014)
  • Street Fighter Battle Combination – China  (FY2014)
  • Ghosts ‘n Goblins Online – China  (July 18, 2014)
  • Monster Hunter Online – China  (TBA)
  • Onimusha Soul – China  (July 16, 2014)
  • Onimusha Soul – Thailand  (FY2014)
  • Street Fighter IV Arena – Korea  (FY2014)

 

In order to match the preferences of users in each country, Capcom are forming alliances with other companies in those regions, including Qihoo 360 in China, and all of the content in these games will be localized in the local languages.

 

Additionally, following the launch of Onimusha Soul in Thailand, Capcom plan to expand that game to other South East Asian territories as well.


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Author
Ishaan Sahdev
Ishaan specializes in game design/sales analysis. He's the former managing editor of Siliconera and wrote the book "The Legend of Zelda - A Complete Development History". He also used to moonlight as a professional manga editor. These days, his day job has nothing to do with games, but the two inform each other nonetheless.