cinnamoroll sanrio 2024 contest
Image via Sanrio

Cinnamoroll Wins Sanrio Ranking Contest Again in 2024

The results of the Sanrio 2024 character ranking contest are in and Cinnamoroll has, once again, emerged as number one. This year, Kuromi is in third place and Pochacco is in second.

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A total of 57,075,052 people voted in this year’s poll. Here are the top ten results for the Sanrio 2024 character ranking contest:

  1. Cinnamoroll
  2. Pochacco
  3. Kuromi
  4. Pompompurin
  5. Hello Kitty
  6. My Melody
  7. Kerokerokeroppi
  8. Hangyodon
  9. Tuxedosam
  10. Little Twin Stars

These ten characters tend to appear in merchandise and in collaborations, so it may not have come as a surprise. The results above are the overall rankings, but different countries have different results as well. For example, the States voted Chococat to be in third place while Gudetama and U.SA.HA.NA. made it into the top ten. Cinnamoroll didn’t make it to first place in South Korea (who voted Pochacco), the United Kingdom (who voted Pompompurin), or Thailand (Minnanotabo). He was still in the top three though.

2024 marks the fifth year in a row that Cinnamoroll won the character ranking contest for Sanrio. The results of the character ranking usually affect which characters get more merchandise than the others. This is part of why you tend to see Cinnamoroll goods in stores, but not much for lower-ranking mascots like Adorozatorumary or Marumofubiyori.

You can see the full results of the Sanrio 2024 character ranking contest on the official website.

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Stephanie Liu
Stephanie is a senior writer who has been writing for games journalism and translating since 2020. After graduating with a BA in English and a Certificate in Creative Writing, she spent a few years teaching English and history before fulfilling her childhood dream of becoming a writer. In terms of games, she loves RPGs, action-adventure, and visual novels. Aside from writing for Siliconera and Crunchyroll, she translates light novels, manga, and video games.