Retail Game Software Sales Drop 44% In May In U.S.


U.S. Software sales during the month of May dropped 44% compared to May 2012, the NPG Group reported today. Meanwhile, hardware sales dropped 31%, while total industry sales at retail dropped 25%.


“Overall entertainment software declines, down forty-four percent, were driven partly by sharp year-over-year declines within PC games due to poor comparisons to last year’s Diablo 3 release,” said NPD analyst Liam Callahan.


“Softness in new physical entertainment software sales stemmed from a decline in the number of new launches, with over 30% fewer new SKUs, as well as poor performance of the new SKUs that were released. New SKUs generated over seventy percent less units on a per-SKU basis, and a decrease of over eighty percent revenue per SKU.”


“Overall new launch performance in May’13 was poor, down 84% in units, decreasing 88% in dollars, which was driven by PCs and Consoles as new launches for portables were up 5% in units, and down only 7% in dollars.”


The top-10 best-selling games for the month of April (at retail) were as follows:


01.Injustice: Gods Among Us360, PS3, Wii UWarner Bros.
02.Call of Duty: Black Ops 2360, PS3, PC, Wii UActivision Blizzard
03.Donkey Kong Country Returns 3D3DSNintendo
04.Dead Island: Riptide
360, PS3, PCDeep Silver
05.Luigi’s Mansion: Dark Moon3DSNintendo
06.Metro: Last Light360, PS3, PCDeep Silver
07.NBA 2K13360, PS3, Wii, Wii U, PSP, PCTake 2
08.Bioshock Infinite360, PS3, PCTake 2
09.Battlefield 3360, PS3, PCElectronic Arts
10.LEGO Batman 2360, Wii, DS, PS3, 3DS, Wii U, PSV, PCWarner Bros.

Reporting period: May 5th – June 1st, 2013.


Ishaan Sahdev
Ishaan specializes in game design/sales analysis. He's the former managing editor of Siliconera and wrote the book "The Legend of Zelda - A Complete Development History". He also used to moonlight as a professional manga editor. These days, his day job has nothing to do with games, but the two inform each other nonetheless.