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Super Mario eShop Theme Celebrates the Series’ 35th Anniversary

super mario eshop theme

The whole Super Mario 35th Anniversary celebration doesn’t just apply to games. It applies to storefronts too. There’s now a Super Mario eShop theme on the Nintendo Switch celebrating the series. If you visit the storefront in any region while using the system, you’ll see the new look. [Thanks, Nintendo Everything!]

This shift in appearance manifests in multiple ways. When the eShop loads up, the red background behind the menu has various Super Mario logos and iconography. When you go to a new page or search, a running Mario will appear while it is loading up. Unfortunately, since there’s no eShop music at all, there’s no new background music.

Even Super Mario games are highlighted. The Discover/Featured section has both Super Mario 3D All-Stars and Super Mario 3D World + Bowser’s Fury highlighted in every region. Japan’s eShop takes it a step further by having the two new announcements appear alongside Super Mario Odyssey, Super Mario Bros. U Deluxe, Mario + Rabbids Kingdom Battle, Mario & Sonic at the Olympic Games Tokyo 2020, Arcade Archives Vs. Super Mario Bros., Arcade Archives Mario Bros, and the Super Famicom Nintendo Switch Online app.

Nintendo Everything captured a video of the Super Mario theme’s appearance. It lets you see the running Mario that appears whenever a page is loading up.

You can see the Super Mario eShop theme applied in the storefront now. Nintendo hasn’t mentioned how long this will be in effect.

Jenni Lada
Jenni is Editor-in-Chief at Siliconera and has been playing games since getting access to her parents' Intellivision as a toddler. She continues to play on every possible platform and loves all of the systems she owns. (These include a PS4, Switch, Xbox One, WonderSwan Color and even a Vectrex!) You may have also seen her work at GamerTell, Cheat Code Central, Michibiku and PlayStation LifeStyle.